Business
Mario Natarelli, is managing partner at MBLM and author of the bestseller ‘Brand Intimacy, A New Paradigm in Marketing‘. Natarelli’s branding agency MBLM has...
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Mario Natarelli, is managing partner at MBLM and author of the bestseller ‘Brand Intimacy, A New Paradigm in Marketing‘. Natarelli’s branding agency MBLM has...
Companies invest millions of dollars into promoting their brands every year. But 42 percent of the American population feels that marketers of the brands...
The concept of ‘brand intimacy’ has been developed by the company MBLM. It is defined as a new paradigm that, according to Mario Natarelli,...
The consequences for failing to get with Google’s program are real: In the last update, eBay lost 80 percent of its prime rankings. Back...
Speaking at UK advertising trade body ISBA’s annual conference in London on Wednesday, the CEO of the Advertising Standards Authority (ASA) Guy Parker revealed...
Digital Journal hosted an insightful panel discussion on the role of branded content both in journalism and the brand communities. Taking place March 14...
Quao will join Digital Journal Inc. as Chief Marketing Officer and he will lead /newsrooms, a new division that was also announced today. Quao...
Digital Journal’s /newsrooms division is co-founded and led by marketing and social media veteran, Sabaa Quao who is joining Digital Journal Inc. as Chief...
The media industry is undergoing tremendous change and as organizations move to digital, one of the biggest business model problems is rooted in a...