Internet marketing News

Since 2000, the Pew Research Center has been conducting a study to view how Internet access has impacted on American society. The survey specifically documents how the Internet has evolved to become a fundamental part of living life every day.

When most people think of documentation, they think of a painstaking, unnecessary process that slows down productivity with tedious, manual writing.

Internet marketing. Content marketing. Digital marketing. Whether just starting up your small business or maintaining, these terms are a common part of your vocabulary, but do you know how to optimize your marketing strategy to get the best results?

Toronto - The fourth annual Digital Marketing for Financial Services conference in Toronto, happened June 10 - 12th 2014, and experts flew in from around the world to share stories and ideas about SEO, SEM and mobile marketing for banks and insurance companies.

Advertising automation firm, Rubicon Project, successfully launched an IPO last week, but the company's impact on the advertising business is riddled with questions.

Mobile marketing is taking the world slowly but surely by storm. Murray Newlands, of Internet marketing, has taken notice on this trend, and this is how he is giving back to those starting out or who wants to break in to mobile marketing!

Facebook upped the ante with its incorporation of hashtags, but another company isn't taking it lying down. Engage:BDR is a pretty well known company and has a lot to say about Facebook and how engage:BDR plans to keep ahead of the game.

LSEO is something that is relatively new but becoming increasingly important for small business - here are some tips for mastering it.

New York - Renaissance Hotels suggests we "live life to discover" in an exploratory native branded content video campaign that broke on Slate magazine on Tuesday.

Google has launched a new website and magazine that aims to help businesses, organizations, and marketers. The information-rich site provides marketing campaign advice, featuring articles, videos, case studies, infographics and other formats.

Burbank - Ask a webmaster today: Is frequent and unique content more important than the traditional methods of SEO? The most likely response would be “yes.”

Springfield - Wine merchant Gary Vaynerchuk's life made a dramatic change when he decided to make full use of the Internet for his business. In his book "Crush it! Why Now Is The Time To Cash In On Your Passion,"

Dublin - Marketing software provider HubSpot announces they will be expanding to Europe with the opening of their European headquarters in January 2013 in Dublin, Ireland.

Ottawa - Do you own a Canadian business? Does your business have a storefront? Are you seeking to further market your business on the internet?

Yep, your search engine could become more than just a maddening, frustrating, mindless, experience. Now it can pay you for driving you nuts. Microsoft is offering rebates on products found using its search engine. In fairness, it’s a good basic idea.