NEW YORK (djc) – From New York City’s Central Park to San Francisco, California, Ford Motor Company’s TH!NK vehicles are finding their way into some of the most intriguing spots in the U.S. The TH!NK brand is about redefining how people get around and giving consumers the choice to do it in an environmentally sensitive way.
“We created this new brand and a new way of looking at transportation,” says Rob Stevens, president of TH!NK Mobility. “It’s more than environmental. It’s also looking at how we go about moving people around versus the cars and trucks that we have today.”
TH!NK city is just one of the TH!NK Group’s three zero-emission vehicles. Customers who want to try this different means of transportation can rent the TH!NK city electric vehicle through the Hertz location at Fisherman’s Wharf. TH!NK city is designed for easy use in congested, urban areas.
“People who have rented it have taken it to Golden Gate Park, to Coit Tower or just driven it around the city and have come back and commented on how easy it is to park and how wonderful it is to drive a small car in this environment,” says Andrea Church, fleet operations manager for Hertz.
Hertz also offers TH!NK city to its BART shared-car subscribers at its Fremont Station facility.
TH!NK city is for sale in Europe, but a redesigned version will be available to buy in the U.S. in 2002.
Other TH!NK Products
TH!NK neighbor goes on sale in the U.S. this spring. In a suburban setting, TH!NK neighbor is ideal for running errands or picking up the kids. TH!NK bike fun and TH!NK bike traveler, available for sale right now through the TH!NK website, are designed for adults of any age or fitness level. The electric power on the bicycles gives riders an opportunity to go faster and further, but still retain the fun of biking. A fleet of TH!NK bikes was given to the New York City Park Rangers.
“If you’re not used to riding a bike and you have to bike patrol for seven hours a day, this is less effort and you’re able to do more,” says NYC Park Ranger Mariano De Los Santos.
About TH!NK Vehicles
Ford Motor Company is presently the only auto manufacturer to dedicate an independent brand to zero-emission, environmentally sustainable transportation. With more and more of these fun means of transportation on the road, consumers are going to see just what a smart and fun alternative TH!NK is to their everyday vehicles.
