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Why metrics are needed to keep tabs on digital transformation

In order to keep tabs on digital transformation and to ensure that projects are on track, organizations should use data to measure the performance of their digital transformation initiatives.

Essential Science: Big data assists with personal health metrics

Big data analytics can play a significant role in assessing human biology and health. But how significant? To assess the extent that digital data capture and analysis can assist scientists, a new study has assessed health data over several years.

Knowing the right metrics for B2B landing page success

You’ve designed killer landing pages for your B2B website, filled it with compelling copy and strong images that encourage action from your readers. Now what?

Op-Ed: Advance biometrics technology will change the world

The flexible microcircuit patch, designed by John Rogers and Todd Coleman, will replace electrodes and large monitors for measuring body and brain functions. This biological and electrical engineering combination will transform biometric capabilities.

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