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marketing strategies News

Op-Ed: How to identify areas of unrealised profit potential Special

Preparing a profit and loss statement is just the beginning of assessing a business’s profitability, however being able to identify areas of unrealised profit potential and devising strategies to release that potential is where the real work comes in.

Op-Ed: Law firms recognizing need for new digital marketing strategies

For legal firms, online ads just aren’t the great lead generators that they have been for many other industries. Studies are showing that law firms large and small continue to invest more in digital marketing.
 

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