LOS ANGELES, CA, February 23, 2021 /24-7PressRelease/ — A Design Partnership, a public relations agency serving the interior design, home, and lifestyles industry with offices in New York and Los Angeles, is ramping up services in 2021 to help interior designers scale their business.
With the coronavirus pandemic now entering its second year, Americans are spending more time at home than any period in recent history. And many are using the time to give their living spaces a revamp. In fact, according to a recent survey of 2,000 American homeowners, 55% had embarked on redecorating projects in 2020. A staggering 71% of respondents planned to do the same in 2021.
“With the industry booming, many interior design firms are looking to scale up and capitalize on the recent enthusiasm for redecorating and home improvement,” says A Design Partnership founder Natalie Norcross. “In response, we’re ramping up our menu of services to help interior designers navigate and create larger-than-life success with effective and innovative PR initiatives.”
Why should interior designers worry about PR? Because a top-notch public relations strategy is crucial to building and maintaining a stellar reputation within this highly competitive industry. The more notice and recognition a firm receives, the more they’ll need a public relations firm to come in and push those views out into the world even more.
Great PR can target any demographic from gender and religion to age and location. As an interior design firm becomes more successful, attention to public relations is essential to ensure they’re targeting the high-quality clientele they want to attract.
A Design Partnership specializes in editorial, project, product, and profile press for the interior design, home, and lifestyle industries, including:
• Communications Strategies
• Media Relations
• Project & Product Placements
• Brand Positioning and Messaging
• Digital and Print Media Coverage
• Brand and Social Media Consulting
• Brand Collaborations and Influencer Relations
• Brand Feature Stories
By capitalizing on their strong media connections, Natalie and her team have secured cover, project, and feature editorial coverage in top-tier publications to celebrate their clients and garner exposure and significant media impressions.
To learn how A Design Partnership can help interior design firms scale up in 2021, please visit the agency’s website and complete a Contact Form to book a consultation today.
About A Design Partnership
A Design Partnership is a full-service public relations agency specializing in proactive media relations, garnering the elusive third-party endorsement through traditional and digital coverage for clients’ projects, products, profile features, trend stories, expert tips, and collaborations.
For more than a decade, Natalie Norcross and her team have capitalized on their extensive media contacts to help clients transform their brands by securing coverage and feature stories in domestic and international publications, including but not limited to Architectural Digest, Elle Decor, House Beautiful, Robb Report, New York Times, The Wall Street Journal, Departures, Town & Country, World of Interiors, and more.
Natalie is an Official Member of Forbes Agency Council, as well as a regular speaker and panelist in both the communications and design industries. From content curators to results-oriented experts, she leads a dynamic, design-savvy team who know the shelter industry, love their craft, and are fanatical about helping brands grow.
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