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Press Release

Randstad Canada Announces Major Sponsorship with Maple Leaf Sports

Canada NewsWire

Randstad Canada scores major sponsorship with Maple Leaf Sports & Entertainment.

TORONTO, Nov. 10, 2011 /CNW Telbec/ - Randstad Canada, the country's leader for staffing, recruitment and HR Services, announces an exciting new sponsorship deal with Maple Leaf Sports & Entertainment (MLSE). Randstad logos and advertisements will now proudly appear on rink boards, LED signage and the penalty box during Leaf games in Toronto's Air Canada Centre.

"We are very proud to be 'official partners' to the #1 hockey brand in the world, and the #1 sports media property in Canada," says Stacy Parker, Executive Vice President of Marketing, Randstad Canada. "Hockey, the Maple Leafs and Randstad have a lot in common. Hockey is an action-packed, fast-paced sport and we're a young, ambitious company that works hard."

The deal will also see Randstad featured on the videoboard during intermission with videos featuring exclusive interviews with some of the Maple Leaf players themselves.

"It's great to be able to partner with an industry leader such as Randstad Canada," said Dave Hopkinson, senior vice-president, business partnerships, MLSE. "Randstad Canada delivers exceptional service to its clients and we are thrilled to be able to showcase them to Leafs Nation."

This partnership will amplify the Randstad name across Canada while differentiating Randstad from its competition. "We've invested a lot of time and effort looking for and researching the right sponsorship opportunity and we know that hockey has been an integral element of Canadian culture. It has been a unifying force that has brought Canadian families together for over 100 years and it appeals to many of the customers and partners we work with, so this sponsorship will give us exciting opportunities to connect with them."

About Randstad Canada: Randstad Canada is the Canadian leader for staffing, recruitment and HR Services. As the only fully integrated staffing company in the country, we understand the recruitment needs and demands of employers and job seekers across all levels and industries. Through our insightful knowledge of local markets, employment trends and global network of recruitment experts, we are shaping the Canadian world of work. Visit randstad.ca

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