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Press Release

DataSift Partners with HStreaming to Bring Real-Time Advanced Analytics to Social Media

>PRWEB.COM Newswire

Reilly Strata Conferences, New York City, NY (PRWEB UK) 22 September 2011

O’ DataSift, the real-time data filtering platform is now in partnership with HStreaming, the most scalable real-time processing and analytics platform, to bring advanced analytics capabilities to social media. DataSift customers will now be able to draw insights from social media in real-time, display live dashboards, identify and recognize patterns and trends across multiple data feeds, and trigger actions based on predefined rules in milliseconds after their occurrence. DataSift can be visited today at the Strata Conference.

Real-time Challenge

The value of big data such as social media decays rapidly with time. Companies that are able to draw insights from their data and act fast and correctly in response, can realize valuable strategic advantages over their competitors. “Learning that a web campaign from last week created negative sentiment in viewers is useful, but being able to alter corporate communication in real-time is what makes the difference. And this is exactly what the partnership between DataSift and HStreaming allows. Companies can realize the full value of social media by overlaying the data with other data sources, such as sales data, marketing data or web logs, to look in real-time for insights in the form of patterns or outliers. Once a pattern is identified, companies can programmatically react, such as issuing email notifications, alerts, and requests to web-based services.” explains Jana Uhlig, CEO of HStreaming.

“The partnership brings totally new level of insights and revenue opportunities to social media and we are very excited to bring such capabilities to our customers. Being at the forefront of the social media development is our main goal and we are happy to add HStreaming into our partnership community.” says Nick Halstead, founder and CEO of DataSift.

HStreaming services run in the cloud and can handle even the most challenging data volumes and complex event processing (CEP) problems by leveraging the scalability of Apache Hadoop and MapReduce.

About DataSift
DataSift is a powerful real-time social media data-filtering platform. One of only two licensed re-syndicators of Twitter data globally, DataSift provides 100% of the real time Twitter stream with all the social metadata, including enriched augmentations such as geo-location, social influence and sentiment analysis all in one place, delivered through API and extensive analytics partnerships. DataSift is a self-service platform with a flexible pricing scale that makes data accessible at any level, from the needs of a single developer to a large enterprise. DataSift was born on previous successes with TweetMeme, the company responsible for the green re-tweet button, which currently serves over 9 billion buttons per month across over 200,000 sites including Yahoo!, Sky and Wired amongst many others. DataSift is a product of a legacy of expertise in building social media tools and platforms. With offices in Europe and the US, DataSift is a global brand aiming to democratize data. For more information on DataSift, please visit datasift.com

About HStreaming
HStreaming provides the most scalable real time data processing and analytics platform powered by Hadoop. HStreaming enables organizations to realize the full value of data by processing, analyzing, and acting on massive data correctly and in real-time. HStreaming adds real-time processing and ETL capabilities to Apache Hadoop consolidating the full big-data life cycle including pre-processing, ETL, storage, analytics, post-processing, and archival on a single platform. HStreaming currently offers two products: HStreaming Cloud and HStreaming Enterprise. For more on HStreaming, please visit hstreaming.com

Press Contacts

DataSift
Alaina Draper
alaina(at)datasift(dot)com
Phone: +44 (0)8456430673

HStreaming
Jana Uhlig
jana(dot)uhlig(at)hstreaming(dot)com
Phone: +1 (773) 888-2058

HStreaming is a trademark of HStreaming LLC, DataSift is a trademark of MediaSift LLC, and Hadoop is a trademark of Apache Software Foundation. All other company and product names may be trade names or trademarks of their respective owners.

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Read the full story at http://www.prweb.com/releases/2011/9/prweb8820301.htm

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