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Press Release

Feb 12, 2019 12:00 UTC

Understory Announces Project Atmosphere and Expansion to 10 Global Cities

MADISON, Wis.--(Business Wire)--Understory, the weather and air quality network and analytics company, today announced Project Atmosphere, the company’s endeavor to bring its Atmosphere technology to 10 new urban centers worldwide. Around the globe, city leaders are invited to apply to host Atmosphere technology in their community to monitor air quality and improvement strategies in real-time.

“We have created new technology in air quality monitoring at a time when the world needs it the most,” said Alex Kubicek, CEO, Understory. “Project Atmosphere can truly move the needle for improving air quality and slowing climate change. With Atmosphere, city leaders can understand the dynamics of major air pollutants in their city in real-time, and then take informed, measurable actions to create cleaner, more livable cities.”

Atmosphere uses Understory’s network of hyperlocal weather stations and air quality sensors deployed across urban centers to aggregate and analyze atmospheric information to create a comprehensive understanding of air health. City leaders have 24/7 visibility into the worst pollutant sources in their city, and are able to triage resources to mitigate unhealthy levels of pollutants, while monitoring the progress of larger air quality strategies. Accurate, up-to-the minute data offers a fiscally feasible and politically viable method for changing air quality for the better.

Project Atmosphere is currently live in Dallas, Texas. By being the first city have a Project Atmosphere network installation, Dallas leaders have the ability to pinpoint the most significant sources of pollution, like ozone and nitrous oxide, and tailor air quality improvement strategies to ensure their reduction.

If you are a city leader who would like more information on becoming one of Project Atmosphere’s next 10 cities, please visit:

About Understory

Understory comprehensively assesses the critical impact of weather and atmospheric conditions on cities, communities, and businesses with ground-truth data. Understory’s foundational technology economically harnesses the power of hyperlocal air quality and weather data, analytics, mapping, and support in real time to drive strategic decisions and actionable policies for real, scalable environmental change. Deploying and operating rugged and maintenance-free weather and air quality sensor networks, Understory tells the story from under the clouds — delivering earth’s 24/7 health report. Understory’s technology has broad, cross-sector applications including insurance, agriculture, forecasting, risk mitigation, and pollution reduction. For more information, visit

Gina Manassero

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