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Photo collective shoots X-ray insides of luxury products

3D imaging software was used on, say, a Les Paul electric guitar to give us a peek inside its machinations. Paris photographer Laurence Picot shot the original stills of the objects and then medical scanners did the rest.

Researchers blended the 2D and 3D images together to form a distinctive outline while still enhancing the product’s guts, as Wired writes.

“I wanted to show the craftsmanship and the innovation inside a project,” Picot explains. “Because normally in luxury, people think it’s only about craftsmanship, but craftsmanship is full of patents.”

Thanks to Luxinside, we can finally peer into the murky secrets of some of the more luxurious brands available, from Louboutin shoes to a Leica digital camera to Louis XIII cognac (costing $300 a shot in Las Vegas).

An exhibition of Luxinside’s images is currently showing at the Sofitel Copacabana in Rio De Janeiro until Sept. 20 and is opening in Sao Paulo Oct.1.

Below are some of the X-ray images Luxinside provided Digital Journal:

An X-ray image of a Pierre Corthay s bespoke Arca shoe  by photo collective Luxinside

An X-ray image of a Pierre Corthay’s bespoke Arca shoe, by photo collective Luxinside
Courtesy Luxinside

An X-ray image of a bottle of  Louis XIII cognac  by photo collective Luxinside

An X-ray image of a bottle of Louis XIII cognac, by photo collective Luxinside
Courtesy Luxinside

An X-ray image of a Leica M8 digital camera  by photo collective Luxinside

An X-ray image of a Leica M8 digital camera, by photo collective Luxinside
Courtesy Luxinside

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