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MBLM’s Brand Intimacy COVID-19 Study is a review of brands based on emotional connections during the pandemic, as assessed by consumer surveys. The media...
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MBLM’s Brand Intimacy COVID-19 Study is a review of brands based on emotional connections during the pandemic, as assessed by consumer surveys. The media...
MBLM’s latest Brand Intimacy Study looks at the relative standing of brands during the time of COVID-19. The focus of the research is to...
Making up the remainder of the brand intimacy study top ten, automotive brands comprise four out of the top 10 places. This is an...
The consumer goods industry ranked high, placing fifth out of the 15 industries studied in MBLM’s Brand Intimacy 2019 Study, which is the largest...
MBLM’s Brand Intimacy 2019 Study is very revealing as to how consumers and brands interact. The survey is the largest study of brands based...
Mario Natarelli, is managing partner at MBLM and author of the bestseller ‘Brand Intimacy, A New Paradigm in Marketing‘. Natarelli’s branding agency MBLM has...
The concept of ‘brand intimacy’ has been developed by the company MBLM. It is defined as a new paradigm that, according to Mario Natarelli,...