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Fuji Releases Most Advanced Digital Design Camera

New York – Fuji Photo Film U.S.A., Inc. is taking its 900 series digital cameras in a new design direction with today’s introduction of the FinePix 4900 ZOOM, a camera that delivers a host of advanced photographic features and controls to the serious photo enthusiast.

Radically different from traditional Fujifilm digital models in terms of style, the FinePix 4900 ZOOM will appeal to the prosumer market on a number of levels when it becomes available in September:

  • Its new, cylindrical design offers the handling-flexibility
    shutterbugs demand, as two strategically placed
    shutter-release buttons make it easy to shoot either
    horizontally or vertically.

  • In addition to working as a traditional point-and-shoot
    camera, the FinePix 4900 ZOOM can be operated manually,
    empowering the user to adjust shutter speeds, select aperture
    (13 steps) and control camera focus as well as white balance.

  • The FinePix 4900 ZOOM has a fast, 6X Super EBC Fujinon
    aspherical zoom lens (f/2.8 – f/11) with a focal length
    equivalent to a 35-210mm on a 35mm camera, along with one of
    the fastest frame rates in its class at 1.03-1.36 seconds.

  • The camera uses a 2.4 million-sensor Super CCD with ISO
    sensitivities of 125/200/400/800, along with an improved
    signal-to-noise ratio and a wider dynamic range than
    comparable conventional CCDs.

  • Additional features include a built-in, miniature LCD
    through-the-lens viewfinder, a two-inch LCD playback monitor,
    an optional lens-mounting ring for use with 55mm filters or
    28mm wide-angle lenses and AVI video capture/playback mode
    with sound.

The Most Advanced Digital Camera

“With its new design and functionality, the FinePix 4900 ZOOM represents a significant addition to Fujifilm’s line of digital cameras, building upon the legacy started by the MX-2900,” said Darin Pepple, Product Manager, Consumer Digital Products, Fuji Photo Film U.S.A., Inc. “By taking the most popular aspects of the MX-2900 and adding a number of new features such as Super CCD, the FinePix 4900 ZOOM should garner a lot of attention among photo enthusiasts.”

For ease of use and accurate exposure in typical shooting situations, the FinePix 4900 ZOOM offers five programmed exposure modes: auto, portrait, scenic, night scene and full manual. For total user control, the camera has 64-zone TTL metering with three modes – multi, center or spot – along with programmed auto-exposure and exposure compensation for accurate exposure under the most challenging of lighting situations.

Shutter speeds of the FinePix 4900 ZOOM range from 1/4 to 1/2000 of a second in auto mode, and 1/2000 to three seconds in manual mode. The camera’s pop-up flash, which is effective to a distance of 13 feet, provides five modes: automatic, red-eye reduction, flash-on-demand, flash cancel and slow synch flash for motion effects. A hot shoe mount is also available for more advanced flash systems.

The FinePix 4900 ZOOM records JPEG images at three compression levels (fine, normal and basic) and TIFF images in two modes (RGB and YC). Depending on the image compression selected, users can record 8, 18 or up to 45 images, respectively, on its 16MB SmartMedia card at the 2,400 x 1,800 resolution. If additional storage space is required, users have the option of recording images at 1600 x 1200, 1280 x 960 or 640 x 480 resolutions.

Fujifilm’s Super CCD uses fewer sensors than conventional CCDs and captures more color image data for better pictures. In addition, a new PxGA processing technology makes use of all available Super CCD color data to process image files with a greater range of color and detail than conventional CCDs with equal sensor counts.

With dimensions of 4.3″ W x 3.1″ H x 3.7″D, the FinePix 4900 ZOOM weighs in at 14.1 ounces. An included NP-80 Lithium-ion battery can be recharged inside the camera with a bundled AC 5V adapter or other charger. Also included in the package is Adobe PhotoDeluxe 4.0 Home Edition image editing software.

Suggested “street” price for FinePix 4900 ZOOM will be under US$1000.

www.fujifilm.com

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