SAN FRANCISCO, CA – The Transnational Resource and Action Center (TRAC) and its leading activist web-site are simplifying their name to CorpWatch. The move comes as the organization re-launches the CorpWatch.org website, an on-line Press Center and enhanced research capabilities.
The new CorpWatch.org also prominently highlights CorpWatch’s own campaigns – including its Climate Justice Initiative and the Alliance for a Corporate Free UN, a global coalition for which CorpWatch serves the Secretariat.
According to Nick Allen, co-founder of Donor Digital.com and CorpWatch board member, changing the organization’s name to its URL is a smart strategic move, which consolidates the very strong web presence CorpWatch has already established over the past four years.
”With the new name and streamlined site, CorpWatch has really come of age as one of the leaders in the use of the Internet as an information and campaigning tool,” Allen said.
”The new CorpWatch will be a more effective and aggressive tool for holding corporations accountable to human rights and environmental standards,” said Joshua Karliner, Executive Director of CorpWatch.
CorpWatch.org managing editor Julie Light concurred that with the vast amount of information available on the site, re-structuring the site was a real priority.
”We act as an online clearinghouse for information about globalization, and we have more than 2,500 different pages of news headlines, cutting-edge journalism and campaign updates. A site re-structure was essential to ensure the information was easily accessible to a wide range of audiences,” Light said.
”For example, one of our new resources is an online Press Center, which acts as a ‘one-stop-shop’ for journalists interested in globalization issues,” Light said.
This one-stop-shop includes facts and figures, more in-depth media briefings, an archive of media releases and stories and contacts for the press.
Other highlights of the re-vamped site include:
- A more user-friendly interface design.
- More cutting-edge journalism from the CorpWatch Investigative Journalism Fund.
- An enhanced Guide for Online Research geared to tracking the activities of transnational corporations.
In addition to CorpWatch.org, CorpWatch continues its campaign against the growing entanglement between the United Nations and corporations with poor human rights and environmental records. CorpWatch’s Climate Justice Initiative continues to work with communities affected by the oil industry in the US and internationally to address the connections between local pollution and global warming.
