According to the latest research report published by Market Data Forecast, global Smart Clothing Market size was estimated to be worth 1.63 billion dollars in 2021, and it is predicted to be worth 6.4 billion dollars by the end of 2027. During the projection period of 2022 to 2027, the global market is expected to grow at a CAGR of 25%.
Smart clothing is also known as e-textiles which is either circuitry woven or embedded with sensors, actuators or connected with other device or apps make it useful for various applications. It helps in measuring heart rate, breathing rate, calories, cardiology, respiratory, sleep quality etc. Due to several benefit, it is highly preferred in sports &fitness and healthcare sector.
The growing concerned towards the fitness is the primary reason for the growth of this market. The population around the globe is becoming fitness concerned and likely to join gym and do sports activities in order to keep them healthy. Population in developed countries has high adoption rate of smart clothing on the other hand people in developing countries are becoming aware about e-textile and also adapting these clothing. The smart clothing helps recording breathing rate, heart rate, footsteps counts, burned calories etc that helps sports, gym and athletic population to track their health records with the help of smart clothing. Additionally, rising income is another factor which drives the growth of this market.
The growing research and development on producing more comfortable and beneficial e-textiles is also key factor for this growth. Key textile players are collaborating with electronic companies in order to produce smart clothing. For instance, Google has collaborated with Levis in 2015 in order to make e-textiles with latest technology and then collaborated with Samsonite for making smart bags. These collaborations bring new technologies in market which will boost the global smart clothing market share during the forecast period.
The governmental support and investment for smart textiles is boosting the growth of the market as these smart clothing respond to the environment and stimuli and detects external chemicals, toxic gases, vapors, etc make it useful for defense sector. All the above factors are the major contributors for the growth of smart clothing market.
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IMPACT OF COVID-19 ON GLOBAL SMART CLOTHING MARKET
COVID-19 has affected various industries around the globe and cause economic loss across various countries of the world. The Smart Clothing Market is also a part of that loss. Due to COVID-19, countries worldwide have imposed lock down and temporary shutdown of industries. Fitness centers have closed at the time of pandemic that has declined the demand of the smart clothing. Even after partial relief in lockdown, industries manufacturers and suppliers have faced many challenges. Global factories have struggled a lot due to unavailability of workforce and shortage of raw material has affected production process and subsequently affects logistics and supply chains. But at that time, the demand of smart clothing is still there in Healthcare sector. But with recovery and acceptance of COVID-19, the people becoming more health conscious and it is expected that the demand of smart clothing in increasing in market in projected period.
SEGMENTATION ANALYSIS
BY TEXTILE TYPE: Active Smart, Passive Smart, Ultra-Smart
Based on textile type, the active smart segment is anticipated to have highest growth rate during the forecast period as active smart clothing has made of that smart textiles that can be able to sense and react to the stimuli, due to its ability to response on stimuli make it useful to various applications of the industries. The clothes made from phase change material is used in sports, firefighting and defense, due to their responsive stimuli. Textiles products particularly the smart clothing become more comfortable when it response according to the stimuli or environment. This is the primary factor which drives the growth of the smart clothing market in coming years.
BY PRODUCT TYPE: Upper wear, Lower wear, Inner wear and Others (Socks, Beanie, hats, Gloves)
Based on type of product, upper wear segment is going to boost smart clothing market over the forecast period. The root cause for this growth is the surging demand of the smart upper wear in various end user industries. The upper smart clothing such as like smart shirts, vests, jackets is likely to be preferred by various types of end users . A smart shirt become useful in determining biometric data such as heart rate, breathing rate and muscle activity etc that is utilized to enhance performance and considered workouts. As smart clothing is connected with sensors, it helps in data collection of human body in correct time and sends it to connected app that provides awareness about the intensity & recover, calorie burned, fatigue level, body temperature, sleep quality. With the help of these insights, one can take correct decisions on time. Due to the above factors and benefits of insights, the demand of upper smart clothing is increasing which propels the growth of smart clothing market in nearest future.
BY END-USER: Military & Defense, Sports & Fitness, Fashion & Entertainment, and Healthcare
On the basis of End-Users, the Healthcare and Sports & Fitness segments are estimated to hold the largest share of smart clothing market during the projected period. The reason for smart clothing market growth is increasing demand of smart clothing in various industries. The smart clothing is embedded with various kinds of sensors and connected with apps. They are highly n demand for sport and fitness purposes because smart clothing such as yoga pants, yoga uppers, sports bra, heat pants, jackets are useful in tracking record of heart rate, temperature, calorie burned etc. Furthermore, heat pants are featured with sauna which helps in slimming lower body fat. Also Under armours for athlete is also available which absorb body heat and provide faster recovery to the athletes.
Also it is in great demand in Healthcare because it helps in measuring temperature, calories, heart rate, sugar level, sleep quality, cardiology, respiratory etc in order to get accurate results in time and provide treatment to patient in time.
REGIONAL ANALYSIS:
North America is the region which accounted for the largest share of smart clothing market. The cause for this growth is sophisticated lifestyle of the people. The people in this region are very much concerned about the health and fitness and likely to do sports and fitness activities. Additionally in this region, the living standard and disposable income is also high, therefore, the demand of the smart clothing is increasing in this region. United States holds the major share of this market due to presence of major player in this region and also the technological advancement and adoption of latest technology rate is also high in United States. Owing to these reasons, the growth of smart clothing market is going to be expanding during the projected period.
Asia-Pacific is going to showcase largest growth rate over the forecast period. The growth attributed to that this region is emerging as the fastest growing global e-textiles and smart clothing market. The people are becoming health conscious and likely to spending on sports and fitness. In addition to it, they are also getting aware about the latest smart clothing trends and its features and advantages on fitness and sports. Therefore, population in this region is likely to adopt these smart textiles which drive the growth of the market. Furthermore, China in this region is the major producer and exporter of textile and alone holds 45% of the global textile production. Also China is also manufacturer of latest technology and use to add these technologies to textiles and become the key producer of e-textiles in this region. India, Vietnam and South Korea are also major producer and exporter of textiles in Asia-Pacific region. The demand of e-textiles in also increasing healthcare sector, because of increasing adoption of digital technology and equipments in this sector and increasing awareness and government support and investment is fueling the growth of the smart textiles in healthcare sector during the period between 2022 and 2027.
Europe also witness a god growth rate over this forecast period because Europe is also major producer and exporter of textile across the globe and additionally, the demand of e-textiles and smart clothing is increasing in various sectors like sports & fitness, defense and healthcare sector of this region which expand the size of smart clothing market.
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LATEST INDUSTRY DEVELOPMENTS
In first month of January 2022, Mojo vision has announced that has partnership with leading sports and fitness brands. Company aimed to have next-generation user experience that integrates enhanced reality, wearable technology and personal performance data. It will enhance athlete performance during activities and bringing new solutions for accessing of data.
In April 2020,Google ATAp has announced that it has partnered with Google Arts & Culture Lab and Skunworks in order to develop a new interactive edition called “Please touch the Thread” exhibition book
The Jacquard team worked with designer Clara Daguin as a first installment of “Ambient Experiments by Google ATAP”. This collaboration of working together is aimed to utilize and showcase the novel computational material and software platform which is invented by the “Jacquard by Google” in order to explore possibilities connected fashion.
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