Starting a business is almost similar to having a baby. To start your business you just do not need a lot of capital but an intuitive mind to place your brand next to the established ones.

Surviving your newly formed entity with sustainable margins over the long run may need to think out of the box because, in the initial days, you will be acquiring most of your customers and clients from your rival brands.

Marketing your new brand in an innovative way you can make use of custom vinyl stickers.  In this article, we are going to explain how you can position your brand and do your marketing and promotional activities with stickers. We will also find out how this new marketing method can satisfy and hook customers so that they use your products and services for the long term.

So let’s begin…

Launching Your Stickers

The first part of your job is to design a sticker that is catchy and attractive to the eyes. After all, it has to make that first impression that your brand is authentic and classy. For this, you can design your stickers with different colors, and custom sizes or shapes.

Types of Stickers You Can Design

Although you can manufacture stickers of almost any size or shape depending on your budget you need to focus on these types of stickers at first-

• Stickers That Bear Your Brand Name and Logo

You need to design stickers that carry your brand name and logo. This will help customers to become aware of your brand when you send them the orders. If your stickers are colorful and unique the customers will use these stickers on their personal belongings which will further ensure promotion on their own.

You can also use such stickers in your office space, such as on the desks, chairs, tables, windows, entry gates, and so on in your premises. Just bear in mind that the color of the stickers should have the colors in your original brand name and logo.

• Stickers With Your Tagline

Create a tagline for your business and stickers that bear the company’s tagline along with it. These types of stickers help give a strong reply to the customer about who you are and what you want to deliver.

You can use interesting taglines like ‘We Understand Your World’, ‘Promoting A Better Future’, ‘You Ask We Deliver’, and stuff like this. You can then use these phrases on the sticker with a hashtag.

Promoting Your Business With Stickers

Stickers help promote your business and services to the customers. If you use them intuitively, you can make your products and services stand apart from rivals. Here is how you can use custom vinyl stickers for your brand promotion-

Sticking Them In Your Office Premises

As we told you above, you can use stickers in your office space as they tell a lot about your brand to the customers. Not just your office space you can stick them in nearby areas where your possible clients are present for example in car garages, parking lots, restaurants, cafes, walls, and so on.

Delivering Stickers as  Free Gift

We all love gift items. Pack a sticker with each of your orders to give something extra to what the customer wants. This helps them feel more valuable and special about using your brand.

As Gifts During Your Marketing Activities

You can gift them during your outdoor marketing activities, and product launch functions, where a lot of people will gather. This helps to promote your brand to the audience.

Use Them On Your Belongings

As an entrepreneur do not forget that you are the brand owner So use stickers on any personal items and belongings that others can see and maybe they will ask you about it.

Create a Loyalty Program for Sticker Collections

If your stickers are selling fast, create a loyalty program around them. Here your regular customers can come and collect different limited-edition stickers.

Final Thoughts

Using a sticker to promote your business there are so many new ways. You just have to think about how to grab the first attention and hook them to sell your products and services.