5 Latin Artists Everyone is Rooting For in 2024
From Q-pop innovators to teenage rap prodigies, here are the artists we're keeping an eye on this year.
2023 was a breakthrough year for Latin artists across genres. Música mexicana went global, spotlighting Peso Pluma, Grupo Frontera, Fuerza Régida, and Junior H. In Puerto Rico, Young Miko and Omar Courtz dominated urbano, while Argentina saw rising stars Dillom and Taichu. The Latin Grammys highlighted emerging talents like Gale and Joaquina in the Best New Artist category.
Looking ahead, 2024 promises even more rising stars. Rael Diaz, with his hit "Será" topping Spotify’s top 50 in Colombia, Peru and Argentina, is set to be a major force. Artists like A.Chal, L E N I N, and Estevie are ready to build on last year's momentum. Here are the artists we’re most excited about in 2024.
1. Rael Diaz
Rael Diaz is a Latin pop star from Peru, currently splitting his time between Los Angeles and Miami. Known for his soft tones and catchy music, Rael creates an enjoyable listening experience. He embodies the spirit of a self-starting independent artist, transitioning from a tech job, as featured on Telemundo, to collaborating with top producers in the Latin music industry. His latest single, "Será," features Joel DeLeon, formerly of Sony's boy band CNCO. Rael has also hinted at an upcoming album with producer Fray Gomez, who has worked with artists like Nicky Jam, Piso 21, and Dalex. We are excited to follow Rael Diaz's promising career.
2. L E N I N
We have been eagerly anticipating a visionary pop star like Peru’s L E N I N. Since his debut in 2019, he has masterfully combined K-pop theatricality with the ancestral poetry and teachings of indigenous Quechua. Last summer, the leading voice of Q-pop released his soaring EP "AMARU I," featuring electrifying singles “Kutimuni” and “Amarullaqta,” accompanied by cinematic, intricately choreographed videos that signal his destiny as an idol.
3. Estevie
If Selena Quintanilla could see how her musical legacy endures 30 years after her death, she’d find it embodied in Estevie. The Mexican-American singer, signed to Ricky Reed’s Nice Life Recording Company, is a rising star in cumbia, seamlessly blending the genre’s traditional sound with futuristic, synth-driven pop energy. Following the release of her aptly named EP "Cumbialicious" last year, Estevie continues to grow, embracing a visual identity that evokes the carefree cowgirl spirit of Alicia Villarreal while adding her own modern twist to the classics.
4. Junior Zamora
Earlier in his career, Junior Zamora, the singer from Cali, Colombia, captivated listeners with his smooth, silky voice and his knack for delivering emotionally resonant R&B ballads. His early hits like “Algo Personal” and “CAFÉ” showcased a softer sound, but recent tracks from his EP "Drama Vol. 3" reveal his versatility. He effortlessly transitions between funk grooves in “Doce” and a full-on rap performance in “Perro Rabioso.” This diverse range sets Zamora up as a versatile maverick who can do it all.
5. A.CHAL
Peruvian-born, Queens-bred rapper A.CHAL built a dedicated fan base with distinct urbano hits like “000000” and “Love N Hennessy.” After a brief hiatus, he's back with an entirely new sound. Recent tracks like “Saico” and “Walk on Everything” showcase his embrace of new wave and punk styles, marking a complete musical shift. The reason behind this creative metamorphosis remains a mystery, but it promises an exciting year ahead for both old and new fans of his music.
Media Contact
Company Name: CB Herald
(E) mail: ray@cbherald.com
Website: cbherald.com
Country: USA
