The division provides a platform to engage and connect with consumers through immersive placements and integrated creative solutions.
NEW YORK, NY _ VDO.AI, the leading provider of AI-powered advertising solutions and married with unique consumer experiences, is proud to announce the launch of its new division, VDO.AI Entertainment. The new division is aimed at delivering new immersive consumer digital experiences in the entertainment, gaming, and sports industries.
With VDO.AI Entertainment, brands can now access a range of digital experiences that are revolutionizing consumer connections across next-generation digital environments. The division provides a platform to reach and engage with consumers through the intersection of immersive placements and integrated creative solutions.
"VDO.AI Entertainment is an exciting new chapter in our company's evolution," said VDO.AI CEO, Amitt Sharma. "We're thrilled to be able to offer our clients an innovative new way to engage with their audiences and create unforgettable experiences in the trusted environments they are spending their time."
According to recent statistics, the gaming industry has seen tremendous growth in recent years, with over 2.7 billion gamers worldwide in 2020, up from 2.2 billion in 2018. This surge in gaming has prompted many brands to seek innovative ways to engage with consumers in the gaming industry.
The VDO.AI Entertainment division is comprised of a team of experts in the fields of entertainment, gaming, and sports, who are committed to delivering cutting-edge digital experiences. They will work closely with clients to create bespoke activations that leverage VDO.AI's AI-powered technology to deliver personalized experiences that are tailored to individual consumers' preferences based on the platforms they are in.
This new Division will be headed by Sean Black, who has been leading our North American business and comes with extensive Youth and Entertainment experience having built Beyond Entertainment in 2000 at MediaCom and worked with such brands and industries as Hasbro, Warner Bros. Theatrical, Dairy Queen, Broadway, and gaming.
"Our team is passionate about using technology to create experiences that bring people together," said Sean Black. "We believe that VDO.AI Entertainment has the potential to revolutionize the entertainment, gaming, and sports industries by providing immersive, interactive activations that truly capture the imagination of consumers while creating a story and connection to the brands."
VDO.AI Entertainment's launch comes at a time when consumers are increasingly demanding more engaging and interactive experiences from the brands they love. With VDO.AI's AI-powered technology, brands and advertisers can now deliver experiences that are not only memorable but also more effective at driving engagement, loyalty, and sales.
VDO.AI is a premium video ecosystem providing brands with best-in-class high-impact solutions that drive the right outcomes. With the aim to build innovative products that are ahead of their time, VDO.AI turned into a growth engine for both the publishers and the advertisers. Driven by a zeal to continue pushing the limits and a unified mission to bring global innovation in AdTech, VDO.AI leads the market in creating innovative consumer experiences for brands across all screens and all streams.
Release ID: 588987