The best email marketing tools

Published April 6, 2023

An email marketing tool can accelerate your business growth by sending the right email to the right people at the right time. To help you discover better marketing tools, we asked email marketing professionals and business leaders regarding the best email marketing tool. From Omnisend to Mailchimp to Moosesend, there are several tools that are highly recommended email marketing tools for 2023.

HubSpot is our company favorite since it’s a one stop solution for all our marketing needs. It allows us to market our campaigns on various platforms while keeping track of their success too.

It helps us track the buyer’s journey. Moreover, we only need to pay for the users that we are specifically marketing to. So, it's cost-effective and super efficient.

Alex Williams, CFO of Findthisbest

My team uses Omnisend as our email marketing tool. The reason for choosing this software is that it allows us to automate our email delivery using behavioral triggers.

The thing I like most about Omnisend is that by using this tool we can easily time our communications based on the convenience of our customers. Omnisend has enabled us to generate more leads, helping us maximize our revenue and profits.

Omnisend has helped us generate more qualified leads that turn into loyal customers and maximizes our profit margins.

We personalize our messages for every lead using customer data. It enables us to cater to each subscriber's needs, helping them choose our brand over our customers.

Donnie Rand, CEO of American Association of Owner Operators, LLC.

We use a popular tool called Campaign Monitor. It offers similar features as Mailchimp, as well as advanced segmentation. A/B testing, and a drag-and-drop email builder.

Campaign Monitor allows us to segment our email list based on various criteria such as location, behavior, and demographics. This helps send highly targeted and personalized emails that are more likely to convert. We have achieved high demographics because of Campaign Monitor.

Jessica Shee, Senior Tech Maanger of iBoysoft

We use Sendinblue. We use it because it has many other functions, such as effective customer relationship management. It has been one of the best email marketing tools we have used so far, with over seventy template designs. The availability of such designs helps us create an effective email. The feature of A/B testing is what we like most about this tool. The result is that we are able to target our ideal audience.

Marcus Arcabascio, CEO of CustomerServiceNumber

An email marketing tool that our team uses is Sender. It’s a free tool that helps ensure that the message is delivered to the relevant party. We can create enticing newsletters with the help of this tool, and most importantly very minimal technical knowledge is required. Our team has the freedom to add videos, images and text on the email’s template. This helps improve our visibility across the board.

The feature that we love about Sender is that allows for smart automation. Simply, we need to drag, drop and reach relevant customers. The process of sending an email becomes hassle free. Through this tool we have reduced bounce rate of our email.

Khunshan Ahmad, CEO of Insidetechworld

We use Mailchimp for our email marketing. We use it because of its easy user interface. It's affordable and has some of the best features, like A/B testing and others.
One of the best features of Mailchimp is reporting and personalization. With a bundle of built-in templates, it creates automated emails quickly. With personalized email campaigns, it helped us create unique experiences for our customers, which resulted in more sales and conversions.

We make sure that we create attention-grabbing subject lines. We use bold fonts to draw attention to the most important part of our email.

Perry Zheng, CEO of Cash Flow Marketplace

We use Moosesend for our email marketing because it's cost-effective and has a user-friendly interface. Its wide range of features have helped us accelerate our campaign. The best part about this tool is that we can test out emails before sending them. This has significantly reduced the bounce rate.

Some of the best features of Moosend have to be the email templates, A/B tests and automation options. The results of using this tool are incredible. We have improved the quality of our advertisements and increased subscriber engagement. As a result, we have also increased the conversion rates.

Moosend schedules email blasts and helps us improve our customer engagement rate. Our success, in terms of increasing engagement and expanding the clientele can be credited to this amazing software tool.

Rodney Warner, CEO of Connective

To conclude, when comparing email marketing tools, it’s important to keep in mind your specific needs. This might be advanced automation, custoemr engagement rate, segmentation capabilities, and a diverse choice of email templates you can easily edit to fit your business or additional tools for multichannel campaigns.

Press Release Distributed by The Express Wire

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