Supply Side Platform (SSP) Software Market is anticipated to expand at a CAGR of 17% by 2030 | AerServ, AppNexus, BounceX

PRESS RELEASE
Published March 10, 2023

New Jersey, N.J, Mar. 10, 2023 (Digital Journal) - A Supply Side Platform (SSP) is a software platform that enables publishers (i.e., website owners or app developers) to manage and sell their advertising inventory to multiple ad buyers, such as advertisers and agencies, in real-time through programmatic advertising. The SSP software helps publishers to connect with ad networks and demand side platforms (DSPs) and enables them to sell their advertising inventory through programmatic auctions. The SSP software also includes tools for inventory management, ad serving, and reporting to help publishers optimize their ad revenue.

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The global Supply Side Platform (SSP) Software Market is expected to grow at a significant CAGR of +17% during the forecasting Period (2023 to 2030).

Supply Side Platform (SSP) Software Market research is an intelligence report with meticulous efforts undertaken to study the right and valuable information. The data that has been looked at considers both the existing top players and the upcoming competitors. Business strategies of the key players and the new entering market industries are studied in detail. Well explained SWOT analysis, revenue share and contact information are shared in this report analysis.

Top Companies of this Market includes:

? AerServ
? AppNexus
? BounceX
? BrightRoll
? DoubleClick for Publishers
? Google Ad Manager
? Insticator
? LiveRail
? MoPub
? ONE by AOL
? OpenX
? PubMatic
? RhythmOne
? Rubicon Project
? SmartyAds

This report provides a detailed and analytical look at the various companies that are working to achieve a high market share in the global Supply Side Platform (SSP) Software market. Data is provided for the top and fastest-growing segments. This report implements a balanced mix of primary and secondary research methodologies for analysis. Markets are categorised according to key criteria. To this end, the report includes a section dedicated to the company profile. This report will help you identify your needs, discover problem areas, discover better opportunities, and help all your organization's primary leadership processes. You can ensure the performance of your public relations efforts and monitor customer objections to stay one step ahead and limit losses.

The report provides insights on the following pointers:

Market Penetration: Comprehensive information on the product portfolios of the top players in the Supply Side Platform (SSP) Software market.

Product Development and Innovation: Detailed insights on the upcoming technologies, R&D activities, and product launches in the market

Competitive Assessment: An in-depth assessment of the market strategies and geographic and business segments of the leading players in the market

Market Development: Comprehensive information about emerging markets This report analyses the market for various segments across geographies.

Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the Supply Side Platform (SSP) Software market.

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The cost analysis of the global Supply Side Platform (SSP) Software market has been performed while keeping in mind manufacturing expenses, labour costs, raw materials, their market concentration rate, suppliers, and price trend. Other factors such as supply chain, downstream buyers, and sourcing strategy have been assessed to provide a complete and in-depth view of the market. Buyers of the report will also be exposed to a study on market positioning with factors such as target client, brand strategy, and price strategy taken into consideration.

Global Supply Side Platform (SSP) Software Market Segmentation:

Market Segmentation :By Component

  • Software/Platform
  • Services

Market Segmentation :By Application

  • Bidding
  • Targetting
  • Online Advertising

Market Segmentation :By Industry

  • BFSI
  • IT and Telecommunication
  • Retail and Wholesale
  • Manufacturing
  • Education
  • Government
  • Travel
  • Others

Reasons for buying this report:

  • It offers an analysis of changing competitive scenarios.
  • For making informed decisions in businesses, it offers analytical data with strategic planning methodologies.
  • It offers a seven-year assessment of the Supply Side Platform (SSP) Software market.
  • It helps in understanding the major key product segments.
  • Researchers shed light on the dynamics of the market, such as drivers, restraints, trends, and opportunities.
  • It offers regional analysis of Supply Side Platform (SSP) Software Market along with business profiles of several stakeholders.
  • It offers massive data about trending factors that will influence the progress of the market.

Table of Contents

Global Supply Side Platform (SSP) Software Market Research Report 2020

Chapter 1 Supply Side Platform (SSP) Software Market Overview

Chapter 2 Global Economic Impact on Industry

Chapter 3 Global Market Competition by Manufacturers

Chapter 4 Global Production, Revenue (Value) by Region

Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions

Chapter 6 Global Production, Revenue (Value), Price Trend by Type

Chapter 7 Global Market Analysis by Application

Chapter 8 Manufacturing Cost Analysis

Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers

Chapter 10 Marketing Strategy Analysis, Distributors/Traders

Chapter 11 Market Effect Factors Analysis

Chapter 12 Global Supply Side Platform (SSP) Software Market Forecast

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