Embracing Positivity and Creativity: The Journey of Ashley Anderson and Sand + Salt Kids

PRESS RELEASE
Published August 9, 2024

Embracing Positivity and Creativity: The Journey of Ashley Anderson and Sand + Salt Kids

Phillip Island, Australia, 9th Aug 2024 - Ashley Anderson is the mother of two energetic boys and a passionate entrepreneur and creative. Living in Phillip Island, Victoria, so close to the beach has deeply influenced Ashley's creativity and passion, resulting in the creation of Sand + Salt Kids, a brand that embodies the vibrant and carefree spirit of coastal life.

Like many of us, Ashley has faced anxiety and self-esteem issues, but they have allowed her to understand some of the intricacies of mental health. Her personal experiences, combined with witnessing her children's mental health struggles during the COVID-19 lockdowns, inspired her to create a brand that is both inspirational and educational, yet fun and relaxed. Sand + Salt Kids was born out of a desire to promote good vibes and positive change, offering kids a unique and empowering message through their clothing and accessories.

The Birth and Growth of Sand + Salt Kids

The journey of Sand + Salt Kids began in December 2018, in the cosy confines of Ashley's upstairs lounge room. What started as a side hustle quickly gained momentum, eventually becoming a full-time business that Ashley embraced. The rapid growth of Sand + Salt Kids led to Ashley making a pivotal decision to close her hairdressing salon, choosing instead to focus her energy on designing kids' clothing, focusing on positive energy and individuality. Today, Sand + Salt Kids is thriving and stocked on THE ICONIC, as well as other retail stores across Australia, America, and Canada. The brand has garnered over 5,000 5-star reviews online, all due to its high-quality and unbeatable style.

A Brand with a Purpose

Sand + Salt Kids represents a way of life. Ashley's vision is to create earth-friendly clothes that help kids feel confident and empowered. The brand promotes individuality, encouraging children to embrace their unique selves rather than conform to societal expectations. The message is clear: being oneself is the epitome of cool. The brand is all about creating rad, durable, and fuss-free clothing that is kind to the planet. By incorporating Balinese handmade magic and maintaining a 100% sweatshop-free production process, there's a clear commitment to sustainability and ethical manufacturing.

Recognition and Community Impact

Ashley Anderson's creations have not gone unnoticed. For one, Sand + Salt Kids is a finalist in the AusMumpreneur Awards 2024 in three different categories. Also, Ashley was recognised as one of the Top Bass Coast Business Women of the Year two years ago and has been featured in the Bass Coast News and Herald Sun. Ashley also gives back to the community through her brand. Sand + Salt Kids is partnered with i=Change and the brand donates $1 from every sale, allowing customers to choose where the funds go, thus helping a variety of important causes.

Empowering the Future Generation

Sand + Salt Kids is about more than just providing kids with cool outfits that allow them to express their individuality. It's about instilling confidence, fostering self-expression, and encouraging a connection with the environment. The brand's clothing allows children to take on the world with a sense of positivity and purpose, all while looking stylish and feeling comfortable.

As the brand continues to grow and make waves in the industry, it's recognised by clients as a source of both high-quality products and positive change. To learn more about their offerings, visit the Sand + Salt Kids website or follow them on Instagram to stay in the loop.

Media Contact

Organization: Sand + Salt Kids

Contact Person: Ashley Anderson

Website: https://www.sandnsaltkids.com/en-us

Email: Send Email

City: Phillip Island

Country:Australia

Release id:15442

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Release id:5682

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