Unveiling Growth Avenues in the Nutraceuticals Market: Navigating Global Health Trends and Regulatory Dynamics

PRESS RELEASE
Published February 27, 2024

The global Nutraceuticals market is poised for substantial growth, with a projected Compound Annual Growth Rate (CAGR) of 5.8% from 2023 to 2030. According to the latest insights, the market, valued at US$418 billion in 2023, is expected to surge to US$620.3 billion by the end of the decade.

Nutraceuticals, also known as bioceuticals, are products at the intersection of food and medicinal applications, derived from food materials and extracts. The market is witnessing rapid growth due to increased awareness of health benefits, heightened participation in sports, and a growing urbanized population. Despite being considered supplements, they often lack stringent regulations globally.

Market Dynamics: Steering Growth Amid Global Health Concerns

The surge in chronic diseases, such as diabetes and cardiovascular issues, has become a global concern, with these conditions contributing to 74% of annual mortality. In response, consumers are turning to nutraceuticals for preventive healthcare, attracted by perceived safety and fewer side effects. The sector benefits from an expanding global population, driven by enhanced healthcare opportunities and a growing focus on wellness.

However, safety concerns arise due to varied ingredients, necessitating standardized safety assessments. The complex regulatory landscape presents challenges, lacking harmonized provisions globally. Yet, amidst constraints, the market finds promise in addressing specific health challenges, such as utilizing nutraceuticals for the treatment of prostate cancer. This evolving landscape offers opportunities for innovation and growth in the nutraceuticals market.

Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2023-2030 - By Product Type, Application, End-user, and Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa): https://www.persistencemarketresearch.com/market-research/nutraceuticals-market.asp

Market Segmentation:

  • Product Type: Functional foods are expected to benefit the most from revenue generation.
  • Form: Capsules applications are set to widen their footprint due to convenience.
  • Sales: Indirect sales through B2C channels dominate, thanks to the advent of e-commerce platforms.

Top Regional Markets:

  • North America: Driven by increasing health concerns and awareness of nutraceuticals.
  • Asia Pacific: Growth fueled by the rising popularity of functional foods and beverages.

Competitive Landscape: Prominent organizations like General Mills Inc., The Nature's Bounty Co. (NBTY), and Amway Enterprises are leading the sector with innovative solutions. Technological advancements, strategic alliances, and user experience improvement are prioritized for market differentiation.

Key Recent Developments:

  • Youtheory introduced a new line of liquid dietary supplements in August 2022, catering to rising consumer demands.
  • PepsiCos Rockstar Energy brand launched Rockstar Unplugged, a hemp-infused beverage, in February 2022, aligning with the demand for health-promoting beverages.

Analyst's Viewpoint:

The nutraceuticals market is poised for substantial expansion, driven by the prevalence of unhealthy lifestyles and increasing consumer awareness. Nutraceuticals, derived from food sources, are generally considered safe for consumption, contributing to their widespread availability.

About Persistence Market Research:

Business intelligence is the foundation of every business model employed by Persistence Market Research. Multi-dimensional sources are being put to work, which include big data, customer experience analytics, and real-time data collection. Thus, working on "micros" by Persistence Market Research helps companies overcome their "macro" business challenges.

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