For the Badge Unveils First Line of Merchandise Featuring Customizable Badges

Published May 22, 2024

Chicago, Illinois--(Newsfile Corp. - May 22, 2024) - For the Badge, known for providing badges to developers, has recently announced its first line of merchandise, bringing badges to hoodies.

For the Badge's latest campaign embodies the concept of 'where digital becomes physical.' By embedding badges onto merchandise like hoodies, the platform seeks to provide everyone with a unique way of expressing themselves. This branding play comes on the heels of a surge in interest from customers and digital users.

In addition to its merchandise launch, the burgeoning badge startup is rapidly scaling the business to meet an increase in website traffic and engagement. With over 3 million badges served monthly, the platform continues to expand its reach and impact within not just the developer community but the whole world. What initially began as a grassroots initiative to infuse development projects with humor and emotion has now surged across 185 countries.

CEO Andrew Fernandes Sbarbaro says the concept was actually initiated as somewhat of a jest, with the team aiming to inject some liveliness into the arduous days of developers who often toil away on projects that can feel monotonous.

"Our campaign concept revolves around the idea of giving everyone the ability to embrace a shared empathy for work through the advent of customizable badges and merch to go along with it," adds Josh Favre, Co-Founder of For the Badge.

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Caption: Featuring (from left to right) Katelyn Norman, Wiktoria Fajkiel, Andrew Fernandes Sbarbaro, Laura McGee, and Josh Favre under their billboard wearing hoodies showcasing their brand and its message.

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As part of their recent promotional efforts, For the Badge was featured on the Nasdaq billboard in Times Square.

The official launch of their merch line was on May 20th.

To stay updated on their project, visit their website at


Customizable badges integrated into hoodies. With a mission to bridge the gap between digital and physical realms, the platform offers a unique avenue for self-expression. Originating from a light-hearted concept within a close circle of friends, the company has rapidly expanded its reach, serving over 3 million badges monthly across 185 countries. As a testament to its growing influence, For the Badge was recently featured on the Nasdaq billboard in Times Square. The official launch on May 20th promises an eclectic range of badge designs adorning various clothing items, catering to individuals whose professions merit celebration. Stay updated at

Company Name: For The Badge
Contact Person: Andrew Fernandes Sbarbaro
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