Global Video On-Demand Market Outlook to 2029 – A Roadmap to Market Opportunities, Strategies, Trends, Companies, and Forecasts by Type, Application, Revenue Model, Region – Report By Introspective Market Research
Market Overview:
The Global Video On-demand market was valued at USD 65.05 billion in 2021 and is expected to reach USD 171.77 billion by the year 2028, at a CAGR of 14.88%
The technology known as video on demand is used to send online graphic content like videos, movies, and television shows to individual customers so that they can watch them right away. Video on demand is available on a variety of devices, including televisions, smartphones, tablets, and many more, and includes both free and paid programs. The analyst claims that the Video on Demand market is making a lot of money thanks to the online platform and ultra-high-quality real-time video streaming that can be watched on smartphones, televisions, and other devices. A major factor driving the expansion of the Video on Demand market is the growing number of viewers who are drawn to these platforms because they allow them to watch content when and where they want, without relying on any broadcast channels
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The Report Will Include A Major Chapter
- Patent Analysis
- Regulatory Framework
- Technology Roadmap
- BCG Matrix
- Heat Map Analysis
- Price Trend Analysis
Market Dynamics and Factors:
The growing internet penetration has led to an increase in the growth of the video-on-demand market. Due to this the number of people who can access VOD services. With internet access, viewers can easily access VOD services from their homes, offices, or even on the go, using their mobile devices. It has led to an increase in the availability of high-speed internet connections. This has enabled viewers to stream high-quality video content without experiencing buffering or other interruptions, which has made VOD services more attractive and user-friendly. It has enabled VOD providers to reach new markets and audiences. With the ability to reach viewers around the world, VOD providers can now offer content to a global audience.
The growing interest in the film and media industry is expected to drive the market. The increasing demand for original content has created a need for more platforms to distribute that content. VOD services have become a popular way for independent filmmakers and media companies to distribute their content, which has led to an increase in the number of VOD platforms. The rise of streaming services like Netflix, Hulu, and Amazon Prime Video has disrupted the traditional distribution model for film and television content. As these services continue to gain popularity, more content creators and distributors are turning to VOD platforms as an alternative way to distribute their content directly to consumers.
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Top Key Players Covered In The Video On-Demand Market:
- com (U.S.)
- Apple (U.S.)
- Comcast Corporation (U.S.)
- Facebook Inc. (U.S.)
- Google LLC (U.S.)
- Home Box Office (U.S.)
- Iflix (Malaysia)
- Microsoft Corporation (U.S.)
- Netflix Inc. (U.S.)
- Rakuten Inc. (Japan)
- Sony Corporation (Japan)
- The British Broadcasting Corporation (UK)
- The Walt Disney Company (Hulu Hotstar)
- Viacom CBS (U.S.)
- Zee Media Corporation (Essel Group) (India), and Other Major Players.
Video On-Demand Market Report Highlight:
- By type, Over-The-Top (OTT) segment is anticipated to lead the growth of the Video-On-Demand market in the forecasted timeframe. OTT services offer greater flexibility and convenience to viewers, as they allow them to watch their favorite shows or movies at any time and from any location, as long as they have an internet connection.
- By the Revenue Model, the Subscription segment is expected to have the highest Video On-Demand market share over the projected period. This segment is very popular because it makes it easy for viewers to access any content they want, which is drawing a lot of viewers and boosting its growth.
- By Application, the Media & Entertainment segment is set to develop at the highest CAGR during the forecasted timeframe. The increasing demand from the viewers for the original movies on the OTT platform is increasing Video on demand market size of this segment.
- The North American region is expected to have the highest Video On-Demand market share over the projected period. Due to rising investment by major players and an increase in the use of cutting-edge technologies like AI and cloud computing, North America is extremely diverse. The developers of VoD platforms make use of these technologies to effectively automate the process of streaming videos.
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Key Industry Development:
In January 2020, Roku Inc. announced that it would expand its Video on Demand market by launching in Brazil for easy access to international customers.
In 2019, Netflix Inc. collaborated with OnePlus, another industry giant, to expand its customer base and they announced a sharp ultra-high-quality display for the users of the smartphone.
Video On-Demand Market Segmentation:
By Type
- Internet Protocol Television (IP TV)
- Over-The-Top (OTT)
- Pay television (Pay-Tv)
By Revenue Model
- Advertisement
- Hybrid
- Subscription
- Transactional
By Application
- Education & Training
- Health & Fitness
- Media & Entertainment
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For this report, Introspective Market Research has segmented the Video On-Demand Market based on region:
Regional Outlook (Revenue in USD Million; Volume in Units, 2022-2028)
North America
- The U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Russia
- Spain
- Rest Of Europe
Asia Pacific
- China
- India
- Japan
- Singapore
- Australia
- New-Zealand
- Rest of APAC
Middle East & Africa
- Turkey
- Saudi Arabia
- Qatar
- UAE
- Israel
- South Africa
South America
- Brazil
- Argentina
- Rest of SA
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Scope of the Report:
The latest research on the Video On-Demand market provides a comprehensive overview of the market for the years 2022 to 2028. It gives a comprehensive picture of the global Video On-Demand industry, considering all significant industry trends, market dynamics, competitive landscape, and market analysis tools such as Porter’s five forces analysis, Industry Value chain analysis, and PESTEL analysis of the Video-On-Demand market. Moreover, the report includes significant chapters such as Patent Analysis, Regulatory Framework, Technology Roadmap, BCG Matrix, Heat Map Analysis, Price Trend Analysis, and Investment Analysis which help to understand the market direction and movement in the current and upcoming years. The report is designed to help readers find information and make decisions that will help them grow their businesses. The study is written with a specific goal in mind to give business insights and consultancy to help customers make smart business decisions and achieve long-term success in their particular market areas.
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