Global Botanical Infused Drinks Market Is Anticipated To Be Valued At US$ 328.4 Million In 2023

PRESS RELEASE
Published April 20, 2023

According to Fact.MR, a market research and competitive intelligence company, the global botanical infused drinks market is predicted to be worth US$ 328.4 million in 2023 and to grow at a 6.4% CAGR between 2023 and 2033.

Consumption of infused beverages can be traced back to antiquity all across the world. The medicinal ability of botanicals is primarily responsible for the functional beverage market’s inception. As a result, they are a great ingredient for making infused drinks, promoting industry growth. Botanicals and beverages have long been associated; nevertheless, botanical-infused drinks have achieved widespread acceptability among the millennial generation as a result of shifting customer tastes and the beverage industry’s drive for enhanced benefits and product transparency.

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Exorbitant rates of the ingredients utilised during the manufacturing process can be a problem for market growth among all variables encouraging the sales of botanical infused beverages. Fact.According to MR, making affordable infused drinks and growing their product line in response to changing trends would allow both market leaders and emerging businesses to stand out in the competitive beverage industry. During the projection period, manufacturers will increase the consumption of botanical infused beverages by combining diverse natural ingredients with the goal of bringing the best of nature into everyone’s day-to-day life.

Key Takeaways from Market Study

  • The global botanical infused drinks market is projected to expand at an impressive CAGR of 6.4% and be valued at US$ 608 million by 2033.
  • The market witnessed 5.8% CAGR for the period of 2018-2022.
  • Under source segment, fruits dominate the market with 39% market share in 2022.
  • Europe dominated the market with 32% market share in 2022.
  • Based on region, botanical infused drinks are expected to increase at CAGRs of 6% and 6.1%, respectively, in Oceania and North America

Segmentation of Botanical infused drinks Industry Research

  • By Source :
    • Roots
    • Flowers
    • Fruits
    • Herbs
    • Leaves
    • Seeds
  • By Drink Type :
    • Alcoholic
    • Non-Alcoholic
  • By Packaging Type :
    • Cans
    • Bottles
    • Jars
    • Others
  • By Sales Channel :
    • Offline
      • Modern Trade
      • Specialty Stores
      • Departmental Stores
      • HoReCa
    • Online
  • By Region :
    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia & ASEAN
    • Oceania
    • MEA

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Market Development

The increased popularity of botanically infused drinks has led many key firms, including Britvic Plc, Fever Tree, Fentimans Ltd, and others, to manufacture botanical blends into infusions in their beverage line. To stay up with the growing millennial shift towards companies that embrace purpose and sustainability, manufacturers are re-evaluating and redefining their beliefs and aspirations in their production units. Furthermore, the use of inorganic market play tactics such as partnerships, collaborations, mergers, and so on will allow firms to increase their market presence on a worldwide scale.

Competitive Landscape

Manufacturers are continuously altering their business strategies to address multiple challenges faced by them and to compete in the dynamic beverage industry. Adoption of inorganic tactics like mergers, acquisitions and collaborations with emerging players will open a plethora of opportunities for dominant as well as emerging players. In addition, investing in R&D for producing new botanical infused drinks that are sourced from multiple botanicals which can address the growing chronic conditions among the population will increase the profitability of the market players.

  • In 2019, Britvic Plc launched infusions of cucumber, lime and mint in their water brand Aqua Libra thereby gaining a prominent position in the Europe market.

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Key Companies Profiled

  • Britvic Plc
  • Bumblezest
  • Cotswolds Distillery
  • CQ Infused Beverages Ltd
  • Fever Tree
  • Irish Distillers International Ltd
  • Kolibri Drinks
  • Powerhouse Beverage Co.
  • Sacred Spirits
This Press Release has been written with the intention of providing accurate market information which will enable our readers to make informed strategic investment decisions. If you notice any problem with this content, please feel free to reach us on mediarelations@xherald.com.

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