Global Augmented and Virtual Reality Industry: Key Competitors, SWOT Analysis, Business opportunities, Trend Analysis.

Published February 17, 2023

The augmented and virtual reality market size was valued at $14.84 billion in 2020, and is projected to reach $454.73 billion by 2030, registering a CAGR of 41%. The Augmented and Virtual Reality Market report provide detailed information on market size and trends within the industrsy. It tells you a lot about the industry as a whole, and how it can benefit you personally to market in that particular field of interest. Each and every character and information within a market report are updated regularly to read the market better with analytical skills. The report can also help to understand the market in-depth and strategize for business expansion accordingly in the future.


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Key Players


Some of the major Augmented and Virtual Reality players holding high market share include Alphabet (Google Inc.), DAQRI, Facebook, HTC, Magic Leap, Inc. These players use new product development and expansion as a key strategy to gain significant market share to compete with market leaders.


The key players profiled in the report are:

  • Alphabet (Google Inc.)
  • Facebook
  • HTC
  • Magic Leap, Inc
  • Microsoft Corporation
  • Samsung Electronics Co., Ltd
  • Sony
  • Wikitude


This strategic analysis of the biscuit industry looks at all the different aspects of the market to figure out what’s going on in the edible snack food sector and where it’s heading. It gives you a complete breakdown of macro and micro trends currently affecting the industry so that consumers who are interested in investing can get credible insights into how to access this business opportunity as well as what risks they might encounter when doing so.

Today’s business environment requires businesses to take advantage of new technologies and market opportunities as they arise. The recently published research report on Global Augmented and Virtual Reality Market by Evolve Business Intelligence examines the industry in the context of major market aspects including market size & forecast, market shares in terms of revenues and volume, key players, and SWOT analysis. The utter sum of these sections will shed light on how you can approach potential threats and explore potential opportunities towards future growth. The qualitative analysis includes our actual findings out of this research study where we provided additional insight into what our readers can do to embrace new opportunities or plan against threats that might hinder the market.


The recent outbreak of the COVID-19 virus has led to supply chain disruptions. One of the consequences is a drop in consumer and business spending. Restrictions on travel and social distancing measures have curbed consumer habits, so it’s expected that this decrease will continue for some time. However, there are some encouraging signs of stabilization.

The New Normal

As businesses come out of the COVID-19 pandemic, they have a new set of priorities to cope with throughout the post-Covid times. During this time, they were forced to deal with shifting situations and take some measures, which could ultimately not get them or their business completely out of danger’s way. Now that a cure has been found and the pandemic is dying down, we hope that businesses will rely on a fresh mindset to move on in hopes for a more secure tomorrow.


In terms of COVID 19 impact, the Augmented and Virtual Reality market report also includes the following data points:

  • COVID19 Impact on Augmented and Virtual Reality market size
  • End-User/Industry/Application Trend, and Preferences
  • Government Policies/Regulatory Framework
  • Key Players Strategy to Tackle Negative Impact/Post-COVID Strategies
  • Opportunity in the Augmented and Virtual Reality market


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Segmental Analysis

Market Segment By Organization Size with focus on market share, consumption trend, and growth rate of Augmented and Virtual Reality Market:

    • Large Enterprises
    • Small- & Medium-sized Enterprises


Market Segment By Application with the focus on market share, consumption trend, and growth rate of Augmented and Virtual Reality Market:

  • Consumer
  • Enterprise


Market Segment By  Industry Vertical with the focus on market share, consumption trend, and growth rate of Augmented and Virtual Reality Market:

  • Gaming
  • Entertainment & Media
  • Aerospace & Defense
  • Healthcare
  • Education
  • Manufacturing
  • Retail
  • Others



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Key Region/ Countries Covered

  • North America (US, Canada, Mexico)
  • Europe (Germany, U.K., France, Italy, Russia, Rest of Europe)
  • Asia-Pacific (China, India, Japan, South Korea, Rest of Asia Pacific)
  • Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of MEA)
  • Latin America (Mexico, Brazil, Argentina, Rest of Latin America



Asia Pacific is projected to grow at the highest Compound Annual Growth Rate (CAGR) during the forecast period.

Reasons to Buy this Report:

  • Understand the impact of market forces on your product/services
  • Competitive intelligence to understand the ecosystem and its need
  • Understand the Total Addressable Market (TAM) for your product
  • Understand the top investment pockets/ new business opportunities for your product
  • Facilitate strategy planning for expanding the business


About EvolveBI
Evolve Business Intelligence is a market research, business intelligence, and advisory firm providing innovative solutions to challenging the pain points of a business. Our market research reports include data useful to micro, small, medium, and large-scale enterprises. We provide solutions ranging from mere data collection to business advisory.

Evolve Business Intelligence is built on account of technology advancement providing highly accurate data through our in-house AI-modelled data analysis and forecast tool – EvolveBI. This tool tracks real-time data including, quarter performance, annual performance, and recent developments from fortune’s global 2000 companies.

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