Feminine Wipes Market Size Expected to Boost USD 2.40 Billion at A CAGR of 5.9% By 2030| Reports and Data

The global feminine wipes market size was USD 1.44 Billion in 2021 and is expected to register a revenue CAGR of 5.9% over the forecast period, according to the latest report by Reports and Data. Increasing awareness regarding hygiene and rising environmental consciousness encouraging the usage of eco-friendly products are primary factors driving the feminine wipes market revenue growth. Wet wipes with aloe vera and other soothing natural ingredients are the best choice for sensitive skin. Unlike other personal care items such as sanitary pads, which are usually used during menstruation, feminine wipes are designed for everyday usage. Similar to dryer sheets, the non-woven fabrics used to create feminine hygiene wipes are purified by soaking in a mild chemical solution. The use of feminine wipes can assist shield against bowel and urinary incontinence infections. Since the COVID-19 outbreak began, the feminine wipes market has grown in an effort to increase individuals’ awareness of personal hygiene and cleanliness.  Feminine wipe is a personal care item for women. There is a greater need for feminine wipes owing to women’s growing awareness of personal cleanliness and health during the pandemic.

Consumers have experienced that feminine wipes are a safe option as it helps to eliminate irritable odors and help to clean up any leakage from menstrual products such as period underwear and tampons. Furthermore, consumers are switching to feminine wipes as a result of advertising, social media’s influence, and environmental sustainability. As a primary component of disinfectants, alcohol is more typically used in medicinal alcohol cotton balls. Wet wipes will not function if the package is opened during usage as the alcohol quickly evaporates and dries easily. Alcohol is frequently not used as the principal soaking liquid in hygiene wet wipes owing to its flammability, unpleasant taste, and skin-degreasing qualities.

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Top 10 Profiled in the Global Feminine Wipes Market Report: Corman S.a.A., Procter & Gamble, Johnson & Johnson, Edgewell Personal Care, Kimberly-clark, Unicharm Corporation, Guy & O’Neill, Inc., Bodywise (U.K.) Limited, Laclede, Inc., Hindustan Unilever Limited.

Some Key Highlights From the Report

• The ordinary wipes segment accounted for a moderate revenue share over the forecast period. While regular wet wipes lack the ability to disinfect and sterilize, the original hygiene wet wipe solution has the ability to kill bacteria. The sanitary requirements for disposable sanitary items include hygienic criteria for wet wipes under the heading of hygiene. For hygiene wet wipes, the killing rate of escherichia coli and staphylococcus aureus must be at least 90% in addition to achieving the microbiological standards.
• The supermarkets segment is expected to register a moderate growth rate over the forecast period owing to the improved shopping experience, there has been a significant increase in the number of customers willing from hypermarkets and supermarkets. Freedom of selection, reasonable prices, and a one-stop destination for a variety of products, which helps in differentiation are the primary reasons enabling more sales through this channel. Standardization of goods with proper labels and fewer profit margins are several other factors driving revenue growth through supermarkets and hypermarkets channels.
• Online channels accounted for a major revenue share in 2021. It is attributed to factors such as no additional costs on warehousing as products can be shipped directly from sellers. Customers can select their desired shipping, delivery, and payment options. Expansion of the segment can be attributed to low product costs, discounts, convenience, doorstep service, and availability of a diverse product selection. For instance, according to surveys, online shopping is used by 79% of Americans to save money, and before making a purchase, 82% of Americans read online reviews and ratings.

Revenue growth in the global consumer goods market is primarily due to factors such as the rapid increase in the world population, the growing demand for food and other essential goods, including healthcare & nutrition, personal care & hygiene, and electronic products. Consumer preferences and lifestyles are changing significantly, the demand for packaged and processed food and beverage products is rising, and the number of people working is increasing. There has been a rapid adoption of cutting-edge technologies such as artificial intelligence (AI), IoT (Internet of Things), big data analytics, robotics & automation in the consumer goods industry. Other key factors driving the growth of the global consumer goods market include a growing awareness of the adverse environmental impacts of plastic packaging and a growing demand for eco-friendly and sustainable packaging solutions. Rising income levels in developing economies such as India and stringent government regulations for product quality and safety are expected to boost market revenue growth in the near future.

Type Outlook (Revenue, USD Billion; 2019-2030)

• Ordinary Wipes
• Sanitary Wipes

Distribution channel Outlook (Revenue, USD Billion; 2019-2030)

• Hyper Markets
• Super Markets
• Convenience Stores
• Online retail
• Others

Age Group Outlook (Revenue, USD Billion; 2019-2030)

• 10-25
• 26-40
• 41-55
• 56 & above

Key Regional Markets Covered in the Report:

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Russia
  • U.K.
  • Germany
  • France
  • BENELUX
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa
  • Saudi Arabia
  • U.A.E.
  • Israel
  • Rest of Middle East & Africa

Key Takeaways of the Global Feminine Wipes Market Report:

• A comprehensive overview of the global Feminine Wipes industry.
• Accurate market projections in terms of market size, share, and volume.
• Thorough study of the global market dynamics, such as major market revenue growth drivers, opportunities, threats, challenges, restraints, and future growth avenues.
• Deep-dive analysis of the upcoming market trends.
• Qualitative and quantitative analyses of the global Feminine Wipes market.
• Elaborate study of the leading regional markets in the global Feminine Wipes market.
• Complete overview of the market’s competitive landscape.
• Brief look at the company profiles and portfolios.

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