CENTR Enters Esports With An OpTic Gaming Media Partnership

PRESS RELEASE
Published February 2, 2023

Vancouver, British Columbia--(Newsfile Corp. - February 2, 2023) - CENTR Brands Corp. (CSE: CNTR) (FSE: 303) (OTCQB: CNTRF) ("CENTR" or the "Company"), one of the fastest-growing premium functional wellness drink brands in North America, is proud to announce a gaming influencer partnership with OpTic Gaming, a global esports and entertainment organization.

The partnership will include integration of all CENTR product within the OpTic Gaming media environment including, content for the FlyCast YouTube podcast, social media, and Twitch livestreams in addition to display ads on OpTic's recently acquired streaming platform, Botisimo.

"Gaming continues to be a passion point for our consumer base. We have developed our adaptogen line to support today's athlete and we view our partnership with OpTic Gaming an integral part to our strategy in having a larger presence in the gaming and esports arena," said Arjan Chima, CEO of CENTR Brands. "We are embarking on an exciting journey as partners which based on our learnings may involve developing unique product innovations."

About OpTic Gaming
OpTic Gaming is an entertainment, media, and esports company based in North Texas. Founded in 2006, OpTic is one of the most winning esports organizations in the world and features content creators, competitive gamers, and esports teams with global reach. The company has produced award-winning docuseries and currently operates Esports Stadium Arlington. OpTic's ownership group includes esports industry pioneers Hector Rodriguez and Mike Rufail as well as Gray Television. For more information, visit opticgaming.com or contact press@opticgaming.com

About CENTR Brands Corp.
CENTR Brands Corp. is one of North America's leading functional wellness beverage companies. The Company develops and markets non-alcoholic, functional beverages and powders for the global market. The Company produces CENTR and CENTR Sugar Free, both sparkling, low calorie CBD beverages; CENTR Instant, a family of on-the-go, adaptogen-based CBD powders; and CENTR Enhanced, a refreshing, ZERO calorie, non-CBD, nootropic and adaptogen sparkling water incorporating a variety of science-backed ingredients.

For more information on CENTR Brands visit findyourcentr.com or contact us at media@findyourcentr.com. Be sure to follow us on social media @findyourcentr and @drinkcentr. Consumers that do not yet have a local CENTR Brands retailer can visit our online store at: findyourcentr.com.

On behalf of the Board,

CENTR BRANDS CORP.
/s/ Arjan Chima
Arjan Chima, Chief Executive Officer

This press release may contain "Forward-Looking Statements" within the meaning of applicable Canadian securities laws. Forward-looking statements are not comprised of historical facts. Forward-looking statements include estimates ​and statements that describe the Company's future plans, objectives or goals, including words to the effect that the ​Company or management expects a stated condition or result to occur. Forward-looking statements may be ​identified by such terms as "believes", "anticipates", "expects", "estimates", "may", "could", "would", "will", or ​​"plan". Since forward-looking statements are based on assumptions and address future events and conditions, by ​their very nature they involve inherent risks and uncertainties. Although these statements are based on information ​currently available to the Company, the Company provides no assurance that actual results will meet management's ​expectations. Risks, uncertainties and other factors involved with forward-looking information could cause actual ​events, results, performance, prospects and opportunities to differ materially from those expressed or implied by ​such forward-looking information​. Forward-looking information in this news release includes, but is not limited to, the Company's intentions regarding ​its objectives, goals or future plans and statements, including with respect to the value proposition the Company offers to consumers, the Company's ability to capitalize on global health & wellness trends, its ability to grow revenue opportunities and improve returns to its shareholders, the Company's positioning in the emerging health beverage market and the Company's ability to drive sustainable, industry-leading growth.​ Many factors, both known and unknown, could cause results, performance or achievements to be materially different from the results, performance or achievements that are or may be expressed or implied by such forward-looking statements. The Company does not intend, and does not assume any obligation, to update these forward-looking statements or information to reflect changes in assumptions or changes in circumstances or any other events affecting such statements and information other than as required by applicable laws, rules and regulations.

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