Mug Market to Register Promising Growth of USD 44.21 billion by 2029, at a CAGR of 9.50%: Industry Share, Growth, Demand, Size, Trends and Competitive Landscape

Published October 18, 2023

“The  Mug Market  research report is a comprehensive and invaluable resource for businesses, enabling informed decision-making and enhancing marketing strategies, ultimately leading to business growth. This report estimates growth rates and market values based on dynamic market factors and growth drivers. It thoroughly analyzes and discusses significant industry trends, market size estimations, and market share data. Competitor analysis, a pivotal component, assesses the strengths and weaknesses of competitors and their strategies in both product and market aspects.

The creation of this high-quality Mug Market report is marked by unwavering commitment and transparency in research and analysis. The report delves into numerous market drivers and constraints, derived from SWOT analysis, and provides CAGR projections for the historical, and the forecast period spanning . It highlights prospective opportunities in emerging geographical markets and offers a comprehensive analysis of market segmentation, patents, and major market players, presenting a competitive landscape. In today’s fiercely competitive market, businesses continually strive to find better solutions in terms of product trends, future products, marketing strategies, and future developments. The excellent Mug Market report assures organizations of gaining in-depth knowledge and insights into the new regulatory environment that suits their operations.

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Mug Market

Market Analysis and Size

People are becoming more environmentally conscious and prefer reusable mug. These mug can be reused after washing, reducing both degradable and non-degradable waste. Many manufacturers are innovating and designing products to make them more appealing and long-lasting. Many brands sell their products online and offer promotions and discounts. To sell their products online, many private label companies have partnerships with e-commerce companies.

Data Bridge Market Research analyses that the mug market was valued at USD 21.39 billion in 2021 and is expected to reach the value of USD 44.21 billion by 2029, at a CAGR of 9.50% during the forecast period. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behaviour.

Report Scope and Market Segmentation

Forecast Period 2022 to 2029
Base Year 2021
Historic Years 2020 (Customizable to 2014 – 2019)
Quantitative Units Revenue in USD Billion, Volumes in Units, Pricing in USD
Segments Covered Type (Strengthened Glass, True Porcelain, Vitreous Enamel, Stainless Steel, Plastic, Others), Application (Shaving Mug, Tiki Mug, Travel Mug, Thermochromics Mug, Puzzle Mug, Amusement Mug, Others), Distribution Channel (Online, Offline), End Use (Household, Office, Commuter, Sport, Others), Capacity (399 ml, 400-749 ml, More Than 750 ml)
Countries Covered U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America
Market Players Covered Caribou Coffee Company (U.S.), De’Longhi Appliances S.r.l. (Italy), Epoca International, Inc. (U.S.), Hamilton Housewares Pvt. Ltd (U.S.), HANOWA and SWISS MILITARY (Switzeland), Ignite USA, LLC (U.S.), Keurig Dr Pepper, (France), SharkNinja Operating LLC (India), Thermos L.L.C. (U.S.), Zojirushi America Corporation (U.S.)
  • Technological advancements in line with this trend may enable manufacturers to make significant gains
  • The increasing number of e-commerce retailers, as well as next-generation device developments
 Market Definition

A mug is a type of cup used to drink hot beverages like coffee, hot chocolate, or tea. Mug typically have handles and hold more fluid than other cup styles. A mug is a less formal type of drink container that is not typically used in formal settings where a teacup or coffee cup is preferred.

Global Mug Market Dynamics


  • Various convenience offered to the customers

Many manufacturers strive to make their products more sustainable and long-lasting. Most mug are dishwasher safe and can be washed without human intervention. Mug prevent condensation, which keeps the items around you dry. Custom foam or vacuum in mug keep drinks hot or cold. Mug are less expensive than large vacuum bottles. Most plastic and glass travel mugs are microwave safe, allowing customers to heat their beverage directly.

  • The rapid advancements in products to provide convenience as well as are safe for environment

The growing urban population has aided in the use of mug. Individuals’ food preferences have shifted as a result of their fast-paced lifestyles, and they prefer to drink and eat while travelling. People are becoming more environmentally conscious and gravitating toward reusable mug. These mug can be reused after washing, reducing both degradable and non-degradable waste.

Furthermore, the introduction of novel shapes and sizes and new features for improved usability are expected to boost the market. Consumers’ growing preference for e-commerce fuels the growth of the mug.

Browse Detailed Summary of Research Report with TOC:

The mug market is segmented on the basis of type, distribution channel, end use, capacity and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.


  • Strengthened Glass
  • True Porcelain
  • Vitreous Enamel
  • Stainless Steel
  • Plastic
  • Others


  • Shaving Mug
  • Tiki Mug
  • Travel Mug
  • Thermochromics Mug
  • Puzzle Mug
  • Amusement Mug
  • Others

End use

  • Household
  • Office
  • Commuter
  • Sport
  • Others


  • 399 ml
  • 400-749 ml
  • More Than 750 ml

Distribution channel

  • Online
  • Offline

How Mug Market Report Would Be Beneficial?

  • Anyone who are directly or indirectly connected in value chain of Mug Market industry and needs to have Know-How of market trends
  • Marketers and agencies doing their due diligence
  • Analysts and vendors looking for Mug Market intelligence about Mug Market Industry
  • Competition who would like to correlate and benchmark themselves with market position and standings in current scenario

Radical conclusions of the report:

  • Industry overview with a futuristic perspective
  • Analysis of production costs and analysis of the industrial chain
  • Full regional analysis
  • Benchmarking the competitive landscape
  • Mug Market growth trends; current and emerging
  • Technological developments and products
  • Comprehensive coverage of market factors, restraints, opportunities, threats, limitations, and outlook for the Market
  • SWOT Analysis, Porter’s Five Forces Analysis, Feasibility Analysis, and ROI Analysis

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