Harnessing India’s Web3 Potential: BULLZ and Blockwee Collaborate to Fuel Creator-Driven Marketing

Published July 6, 2023

BULLZ, the leading creator platform that rewards web3 video content, today announced its new partnership with Blockwee, a popular web3 marketing agency specialized on NFT, Blockchain and Metaverse projects emerging from India. The partnership will unlock new opportunities for BULLZ’s 60k+ creator network and Blockwee’s 20+ web3 clients, to collaborate and facilitate creator-driven marketing through engaging video content. Emerging from India, Blockwee brings unparalleled expertise and understanding of the local nuances and dynamic web3 ecosystem, which aligns well to BULLZ’s ongoing efforts and shared focus on driving growth in the Indian market.

Since its launch in 2021, BULLZ is meanwhile the go-to platform for Web3 video content, with over 96k+ peer-reviewed videos. The integrated and underlying WOM Protocol enables BULLZ creators to earn rewards for their content on anything blockchain, NFTs, DeFi, DAO or Web3, while ensuring that only quality content is eligible through an authentication (peer-review) system. Notably, WOM Protocol recently secured a listing on the Indian crypto exchange, KoinBX.

By leveraging the WOM Protocol, platforms such as BULLZ can let users monetize recommendations about brands to replace conventional advertising. On top of monetizing recommendations, BULLZ creators are also instantly notified about any content campaigns from web3 brands directly inside the app. This is all made possible through the dedicated BULLZ Campaign Manager that allows brands to easily set up campaigns in less than 5 minutes. Over 30+ web3 projects have already launched successful content campaigns on BULLZ for onboarding, education and increased brand awareness.

Blockwee is a leading full-stack marketing agency focused on providing web3 clients with specialized solutions, including: community management, influencer marketing, SEO, paid media, PR, in addition to custom development of NFT or metaverse projects. Trusted by over 20+ brands, such as Coingeek, The Blockchain School, Audrix and many more, Blockwee has meanwhile established itself within the web3 marketing landscape as a reliable growth partner. From planning to execution, all steps are carefully aligned to clients key KPIs and scalability needs. This makes the partnership with BULLZ a perfect fit for providing Blockwee’s clients with efficient and creator-driven marketing solutions to foster community engagement and ultimately accelerate the adoption of Web3 projects.

Ayush Panchmiya, Co-Founder of Blockwee, said: “Unlocking the true potential of any web3 project requires a multi-faceted approach, combining education, marketing, and community building. By joining forces with WOM Protocol’s and BULLZ’s impressive marketing tools, we are excited to expand our ecosystem to support our clients growth with a mix of video content and social media power.”

Melanie Mohr, CEO & Founder of WOM Protocol and BULLZ, said: “On BULLZ, we have developed a vibrant creator ecosystem with amazing talents. We are excited to partner with Blockwee to empower more creators by expanding campaign opportunities, while simultaneously generating tangible onboarding and growth potential for web3 projects. Blockwee’s comprehensive marketing expertise and profound understanding of the synergistic potential of web2 and web3 strategies further underscore a great fit.”

About the WOM Protocol

WOM (word-of-mouth) Protocol is a blockchain-based protocol that gives brands, content creators, publishers, and social networks a way to monetize word-of-mouth recommendations on any website, app, or platform. WOM is backed by dozens of investors from around the globe. For more info about WOM: https://womprotocol.io


BULLZ is a dedicated platform for discovering authentic blockchain and crypto-related recommendations. Users can find trending projects, discuss them together with other crypto enthusiasts and experts and can get rewarded for sharing their own videos about the projects and companies they love. With the “create to earn” model, users are rewarded with WOM Tokens for their recommendations directly within the app. For more information about BULLZ: https://bullz.com

About Blockwee

Blockwee is a leading web3 marketing agency specialized in driving adoption and growth for web3, crypto, blockchain, NFT and metaverse projects. With a deep understanding of both web2 and web3 strategies, Blockwee offers comprehensive marketing solutions that bridge the gap between technology and community engagement. For more information about Blockwee: https://blockwee.com/

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