New Fundraising Campaign To Help NAU Athletes Support Local Charities Announced

Many other NAU Lumberjack student-athletes are on looser summer schedules. This gives them more downtime for other opportunities, like the recently announced positive community engagement initiative supported by Timber Jack Group donations.

Interested parties can learn more at https://timberjacksgroup.com

Last year, Northern Arizona University's athletics department created its Lumberjack Exchange portal helping connect student-athletes and businesses. The portal, which facilitates Name, Image, and Likeness (NIL) transactions, helps students increase their academic and athletic opportunities by monetizing their individual brands, according to a college official. But it is also designed for business purposes, not only community organizations.

Contributions to the Timber Jacks Group will help provide nonprofit organizations with similar NIL opportunities. These NIL donations allow civic-minded groups to harness the power of respected student-athletes' names, images, and likenesses in campaigns drawing attention to charitable causes. The Timber Jacks Group hope this effort will increase community enrichment and help foster civic engagement in both the city of Flagstaff and throughout the state.

For generations, athletes have been recognized as role models, officially and unofficially. They are recognized as playing a critical role in youth development, according to the Sports Financial Literacy Academy. At all levels of play, they are associated with perseverance, discipline, and resilience. Leading by example, student-athletes encourage youth to exercise, pursue teamwork, engage in healthy competition, and set and work toward goals.

Supporting the Timber Jacks Group through NIL donations helps to support student-athletes who are worthy role models for community youth. As a member of the Big Sky Conference, NAU offers 15 NCAA 'Division I' sports programs, and its football team ranked fourth place in the conference at the end of its last season. The Lumberjack reputation extends beyond athletics: over the years, many student-athletes have been honored as Academic All-America scholar-athletes by the College Sports Communicators organization.

To donate to the Timber Jacks Group or learn more about the initiative, visit https://timberjacksgroup.com

Timber Jacks Group


4040 East McLellan Road
Mesa
Arizona
85205
United States

COMTEX_452628783/2824/2024-05-20T04:59:45