As the new piece explains, LinkedIn will flag accounts that are engaging directly with too many profiles, in a bid to reduce spamming. However, LinkedIn Events and LinkedIn Groups have no contact limits, and the firm demonstrates how these can be combined with an existing network and InMail allowances to generate an effective outreach program.
More details can be found at https://salesflow.io/generate-more-linkedin-leads/
Salesflow's new guide also details how the firm's own automation software can be used to streamline each of the four outreach types. Designed around the needs of small businesses, sales teams, and agencies, the innovative platform offers the ability to create repeatable and scalable lead generation campaigns in order to drive growth.
According to a recent Ipsos study, LinkedIn is the leading social media platform for B2B marketers, with 80% saying that it is their preferred way to source new clients. LinkedIn itself reports that approximately 10% of its user base has some degree of decision-making responsibility in their organization, representing some 65 million potential contacts.
As Salesflow now points out, however, LinkedIn has taken steps to stop accounts from using what it calls "spray and pray tactics." The company's new guide states that this does not necessarily limit businesses' ability to connect with individuals, and the firm's own automation software can be used to make it much less time-consuming.
"To generate sales, you need to reach a consistent number of high-quality prospects each week," a company representative explained. "Salesflow campaigns can help you engage more leads with less effort, all while keeping your account safe. We now explain the four different campaign types, which are each aimed at a different subset of users."
About Salesflow
Peer-to-peer review website G2 has recognized Salesflow as a high-performer and a leader in its field for several consecutive reporting periods throughout this year. The firm's software now has native integrations with multiple CRM platforms, including HubSpot, Salesforce, Zapier, and Pipedrive.
"Salesflow is one of the top tools in the stack for us," one company's director of business development stated. "We used LinkedIn as an engagement channel before Salesflow, but it involved a high degree of manual effort. Salesflow has allowed us to ramp up our volume and scale on LinkedIn while also gaining valuable efficiency."
Interested parties can find more information by visiting https://salesflow.io/generate-more-linkedin-leads/
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