Email Marketing & List Building Beginner Course For Digital Businesses Announced

Published November 24, 2023

Called 'The Controversial Plan,' the newly available program has 15 detailed modules - covering everything from advertising on Facebook and YouTube to landing page design and email marketing - giving participants the skills they need to create a thriving business.

More information can be found at

Mastery Institute Worldwide's recently announced 'Controversial Plan' begins with a foundational approach that allows students to get started with online marketing quickly. It highlights key elements of business creation and management, with comparisons between no-cost and paid advertising, before showcasing strategies for scaling the business.

According to projections by FlexJobs, over 36 million Americans will have transitioned to full-time remote work by 2025. The Mastery Institute is committed to empowering self-starters to achieve their entrepreneurship goals, and The Controversial Plan provides a blueprint for building a thriving online brand with schedule freedom.

The program covers marketing from a high-level and tactical viewpoint, with actionable strategies that can be applied from the first day. These frameworks help students identify ideal advertising approaches to match specific business models and target markets, allowing them to engage their audience in the most effective way.

As the course progresses into advanced material, the focus shifts to attracting and retaining customers at scale. Through assignments and demonstrations, students learn tactics to capture high-intent leads, nurture subscriber relationships via automation, and achieve predictable business growth.

The course explores marketing across a range of digital channels including social media ads, high-converting email funnels, and YouTube video marketing. Later training dives into optimizing sales campaigns end-to-end, from landing page copywriting to list segmentation. The team explains that, by connecting these disciplines, students gain perspective on the customer lifecycle and are able to recognize the most effective promotion opportunities.

By the end of the program, participants will have a full grasp of multi-channel marketing. Students learn to drive interest across numerous digital assets while establishing an engaged audience and growing their email list.

A spokesperson states: "This is not a get-rich-quick program nor do we believe in overnight success. We believe in hard work, developing your skills, and putting in the time if you want to succeed."

Interested parties can learn more at

Mastery Institute Worldwide LLC
8 The Green
Suite B

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