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Laundry Care Markets growing demad dur to awareness among consumers regarding personal hygiene and surging for organic home care products.

As per Future Market Insights (FMI), the global laundry care market is estimated to reach a valuation of US$ 25 Bn – US$ 35 Bn in 2021. The market is poised to register growth at 5% CAGR through 2021-2031.

Growing preference for liquid detergents because they clean delicate fabrics better without damaging them and offer enhanced compatibility with washing machines is expected to increase the sales.

Some of the top laundry care market players are introducing liquid detergents with plant-based ingredients in response to the surging demand for organic homecare products. On account of this, sales of laundry care products are expected to increase at 4% CAGR in terms of volume between 2021 and 2031.

Increasing adoption of advanced and automatic laundry machines which are compatible with detergent pods and liquid detergent also will improve the sales of liquid laundry detergents. Demand for sustainable and plant-based liquid detergents is rising, especially across India, China, and South Korea, which is expected to positively impact the growth in the market.

Historically, demand for laundry care products increased at 4% CAGR between 2016 and 2020. However, with unprecedented outbreak of COVID-19 and increasing awareness for personal hygiene, demand for organic liquid detergents and fabric softeners has burgeoned.

According to the report, emergence of e-commerce platforms and promotion of plant-based liquid detergents and laundry care products will continue accelerating the demand in the laundry care market.

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Key Takeaways from FMI’s Laundry Care Market Study

  • Based on product type, the fabric softeners segment is poised to expand at over 5.6% CAGR 2021
  • In terms of source type, synthetic segment is expected to register growth at 5.1% CAGR during the forecast period
  • Sales of powder laundry care products are expected to reach US$ 38.5 Bn between 2021 and 2031
  • South Korea and Japan are expected to account for over 22% and 34% of global sales in 2021, respectively
  • India and China are expected to spearhead the growth of South and East Asia laundry care market, respectively during the forecast period

Competitive Landscape

As per FMI, top players are expected to account for over 25%-35% of global market share in 2021. Key players are focusing on collaboration with e-commerce and local vendors to increase their revenue.

Some of the key players are also introducing sustainable and plant-based laundry care products, targeting vegan consumers, to create lucrative revenues.

For instance, In September 2020, Woolite, a subsidiary of Reckitt Benckiser Group PLC, announced the launch of stain remover wipes which is made up of non-toxic ingredients and with eco-friendly packaging effective on all kinds of stain.

Some of the players operating in laundry care market profiled by FMI are Procter & Gamble Co., Unilever PLC, Colgate-Palmolive Company, Henkel AG & Co. KGaA, Reckitt Benckiser Group PLC, Amway Corporation, Kao Corporation, S.C. Johnson & Son Inc., LG Household & Health Care Ltd., Golrang Industrial Group, Lion Corporation, Church & Dwight Co., Inc. and Alicorp S.A.A. among others

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Global Perfume Market by Category

By Product Type:

  • Eau de Parfum
  • Eau de Toilette
  • Eau de cologne
  • Eau Fraiche

 By Nature:

  • Natural
  • Synthetic

By End-Use:

  • Men
  • Women
  • Unisex

By Sales Channel:

  • Wholesalers/ Distributors
  • Hypermarkets/ Supermarkets
  • Specialty Stores
  • Multi-brand Stores
  • Independent Drug Stores
  • Online Retailers
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Oceania
  • Middle East & Africa

Get Valuable Insights on Laundry Care Market

Future Market Insights, in its updated report, presents an exhaustive analysis on the global laundry care market, covering historical demand data and forecast figures for the period between 2021 and 2031. The study divulges compelling insights on growth drivers and market potential in detailed segmentation basis of product type (fabric softeners, laundry detergents, and others), source type (synthetic, organic, and others), form type (powder, cake/block, liquid, others), distribution channel (wholesaler/distributors, supermarket/hypermarket, convenience stores, ecommerce, grocery stores, and others) across seven major regions including North America, Latin America, Western Europe, Eastern Europe, Asia Pacific excluding Japan, Middle East & Africa, and Japan.

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Table of Content

  1. Executive Summary

1.1. Market Overview

1.2. Market Analysis

1.3. Wheel of Fortune

  1. Market Introduction

2.1. Market Taxonomy

2.2. Market Definition

2.3. Parent Market Overview

  1. Market View Point

3.1. Macro-Economic Factors

3.2. Opportunity Analysis

  1. North America Laundry Care Analysis 2016–2020 and Forecast 2021–2031

To be Continue….

Explore FMI’s Extensive ongoing Coverage on Consumer Product Domain

Pet Insurance Market
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Bicycle Bags and Bag-packs Market
Cycle carrier bags holds the highest share in the global bicycle bags and bag-packs market due to high demand and awareness among customers about the product.

Bicycle Shoe Market
Global bicycle shoe market is estimated to be valued at US$ 998.7 Mn in 2019 and expected to expand at 5.5% CAGR during the forecast period of 2019-2029

Hand Sanitizer Market
As per newly released data by Future Market Insights (FMI), the Hand Sanitizer Market is estimated at 1.62 USD billion in 2022 and is projected to reach 2.81 USD billion by 2030, at a CAGR of 6.59% from 2015 to 2030.

DIY Haircut Kits Market
Clipper & trimmer kit holds relatively high value share as compared to scissors set. Cordless clipper & trimmer kit remains highly preferred over their corded counterparts, primarily driven by the usage of battery rather than direct power source, which make it is easier to carry at any place.

Protective Clothing Market
As per newly released data by Future Market Insights (FMI), the protective clothing market is estimated at USD 10.32 billion in 2022 and is projected to reach USD 17.60 billion by 2030, at a CAGR of 6% from 2015 to 2021.

Tea-based Skin Care Products Market
The global tea-based skin care products market size is forecast to top US$ 536.4 Mn in 2022. Rising expenditure in natural personal care and beauty products across the globe will boost sales at a robust 8.7% CAGR, with the market valuation reaching US$ 1229.7 Mn in 2032.

Deodorant Stick Market
The overall demand in the global deodorant stick market is projected to increase at 7.1% CAGR between 2022 and 2027, topping a valuation of US$ 1,913.4 Mn by 2022.

Cosmeceutical Ingredients Market
The global cosmeceutical ingredients market will surpass ~US$ 12 Bn in terms of value in 2027 with a CAGR of ~9% during the forecast.

Adult Diapers Market
The global adult diapers market is poised to expand at over 6.9% CAGR, surpassing US$ 34.10 Bn through 2032. Growth in the market is expected to surge with rising prevalence of incontinence across the globe.

About FMI

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.


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The post Laundry Care Markets growing demad dur to awareness among consumers regarding personal hygiene and surging for organic home care products. appeared first on Future Market Insights.

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