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Interactive Kiosk Market Size, Share and Market Segments Poised for Strong Growth in Future 2027 | Impact of COVID-19

In addition, the global Interactive Kiosk Market is expected to rise at a CAGR of 9%, with a value of USD 34 billion over the estimated forecasting year of 2017-2023.

An interactive kiosk is a self-service device, or a computer terminal deployed in the public sector. It helps users interact with digital content and information through a user-friendly interface. Interactive kiosks are used for retail sales, bill payment, wayfinding, information sharing, and tourism. These kiosks are used in multiple application areas in the healthcare and travel industries, as they help obtain personal information easily from the users.

The emergence of advanced technologies offers enhanced Visualizations in several industry verticals, including education, corporate, retail, sports & entertainment, transportation, and others. In addition, an interactive kiosk allows customers to get control over their purchasing decisions, which will ensure a higher degree of customer satisfaction. Also, it can capture a large number of customers. Self-service devices are technological interfaces that enable customers to utilize a service independently without the service provider’s intervention. The prominent factors impacting the self-service kiosk industry include a rise in demand for self-service machines & automated devices, wireless communication, technology advancements, and remote management.

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Increase in demand for automated systems fuels the growth of the interactive kiosk market as the seamless performance of the self-service machines enhances the overall customer satisfaction. It reduces the operational time as compared to manual services. In addition, interactive kiosk technology has become an emerging retail industry area. Such systems provide a moving brand experience inside or outside the brick and mortar location. Thus, the adoption of interactive systems in retail applications is also expected to fuel the growth of the interactive kiosk market.

Report of the market segmentation:

According to the latest market report, the global market has been segmented into six sections such as component, type, end-user, panel size, location and regional sectors. With the component section, the market is classified into three sections: interactive kiosks software, interactive kiosks services, and interactive kiosk hardware. With the type section, the market is divided into five sections interactive self-service kiosks, vending interactive kiosks, interactive bank kiosks, and informative and interactive kiosks. With the end-user section, the market is classified into eight sections: media and entertainment, healthcare, retail, financial, government, hospitality, transportation, and others. The global market is further divided into two sections, with the panel size part between 17-32 inches and greater than 32 inches. According to the location section, the interactive kiosk market is divided into two indoor and outdoor parts. On a regional basis, the market is further classified into five sections Asia-Pacific, Europe, North America, South America and Middle East & Africa.

The analysis report of the regional sectors:

The US interactive kiosk market is expected to be growing throughout the forecast period, owing to the rising number of food chain centers and public utilities, including airports and seaports, which are adopting these interactive kiosks. ​Interactive media will also play an essential role at stores, with plans for stop-motion workshops and cooking and yoga classes. With interactive kiosks, users can navigate the massive space and book appointments for the various experiences, from tea times to workshops.

Additionally, significant investments are being made by several private organizations to advance the growth of the Interactive Kiosk market. An omnichannel retailer of nutritional products, The Vitamin Shoppe has included Vengo Labs’ interactive sampling technology in their innovation stores in Edgewater, New Jersey, which incorporates technology-driven innovations in products, services, and education into the in-store experience.​ Further, AustralisCapital forms a subsidiary, Cocoon Technology LLC, which has built self-service kiosks for dispensaries; Cocoon Technology LLC’s pods are designed to reduce labor costs and improve the consumer experience.​

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