The global head-up display market size is expected to reach USD 9.72 Billion at a steady CAGR of 28.4% in 2028, according to latest analysis by Emergen Research. Rapid penetration of head-up displays in aerospace & defense industry is another factor expected to drive growth of the market. Reducing price of the technology and robust proliferation of smartphones is also expected to positively impact growth of the market going ahead. Integration of Global Positioning System (GPS) and Augmented Reality (AR) with head-up display systems in automotive applications will further fuel growth of the global head-up display market over the forecast period.
High penetration of head-up displays in aerospace & defense industry and fall in price of HUD technology are key factors driving growth of the market
The major function of head-up display is to reduce the need for a driver to look away from the windscreen or road while driving. The infotainment system displays details such as turn-by-turn navigation, current speed, blind spot warnings, and posts road signs in driver’s field of view. Head-up display is also used to enhance situational awareness of pilots during flights in limited visibility in the vicinity of visible terrain, ground-based obstacles, water, or other aircraft. HUD is particularly helpful in approach and landing phases of flights, during which most aircraft accident take place. HUD can help the pilot in visualizing any gap that may exist between the required trajectory to safe landing and projection of current aircraft status by displaying the projected touchdown point.
Head-up displays are also transforming the retail sector, especially in small stores where there is limited space to showcase all the products. For example, car dealership does not have to showcase latest car models in store, but customers can view them virtually, configure them according to their requirement, and get an idea of their purchase.
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AR Head-Up Displays are also used at trade shows to draw attention of customers towards the company and products. It enables visualization of products and technical processes. Various components appear to float freely above the visitors’ head which catch and hold their attention. HUDs are also used at museums due to their ability to appear to bring objects to life. For instance, AR HUD can create an illusion of a colossal dinosaur walking the corridors of a prehistoric museum, and aircraft hovering above an aviation museum.
Some Key Highlights From the Report
- The windshield head-up display shows required information directly on-screen of the windshield. The driver can view them in line of sight. In potentially risky situations, the driver can be easily warned of risks. The information displayed can include current speed to revolutions of the engine, and even details of various gauges and temperature readings.
- Liquid Crystal on Silicon (LCoS) is an emerging technology which provides images with highest resolution, quality, and contrast ratios. LCoS display technology has been gaining rapid traction in head-up display solutions in the recent past. Rise in demand for head-up display in the gaming industry is further expected to drive growth of the liquid crystal on silicon (LCoS) segment over the forecast period.
- Head-up display provides pilots access to critical flight information required to safely fly the aircraft while permitting them to focus attention outside the cockpit. Head-up display sends critical navigation, flight, and aircraft energy management data to the screen at eye level of the pilot.
- In March 2021, Embraer delivered the first conversion of a Legacy 450 to a Praetor 500 jet for AirSprint Private Aviation. Praetor 500 has an unparalleled blend of comfort, technology, and performance. It features an industry-first head-up display that combines enhanced and synthetic vision. Furthermore, it is the only midsize business jet with turbulence reduction capability and full fly-by-wire flight controls.
- North America accounted for the largest revenue share in 2020 due to rapid adoption of advanced technologies in automotive. Use of head-up displays in military aircraft and in retail stores is also projected to drive robust revenue growth of the market in the region. Presence of major technological companies and increased investment in research & development of head-up display technologies is projected to positively impact growth of the market in North America.
- Key players in the market include Nippon Seiki Co., Ltd., Denso Corporation, BAE Systems, Bosch, Pioneer Corporation, Garmin Ltd., Continental AG, Yazaki, Visteon Corporation, and Panasonic Corporation.
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Emergen Research has segmented the global head-up display market on the basis of type, component, technology, application, and region:
- Type Outlook (Revenue, USD Billion; 2018–2028)
- Conventional HUD
- AR-based HUD
- Windshield-based HUD
- Combined-based HUD
- Component Outlook (Revenue, USD Billion; 2018–2028)
- Software
- Video Generator
- Projector/Projection Unit
- Digital Light Processing Projector
- Liquid Crystal on Silicon (LCoS) Projector
- Laser Beam Steering Projector
- Display Unit
- Liquid Crystal Display
- Digital Micromirror Device (DMD)
- Liquid Crystal on Silicon (LCoS)
- Nematics LCoS Display
- Ferroelectric LCoS Display
- Others
- Technology Outlook (Revenue, USD Billion; 2018–2028)
- Cathode Ray Tube
- Optical Waveguide
- Light-Emitting Diode
- Micro Electromechanical System
- Application Outlook (Revenue, USD Billion; 2018–2028)
- Automotive
- Passenger Car
- Commercial Vehicle
- Aviation
- Civil Aviation (Civil Aircraft, Civil Helicopter)
- Military Aviation (Aircraft, Helicopter)
- Others
- Automotive
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- Regional Outlook (Revenue, USD Billion; 2018–2028)
- North America
- S.
- Canada
- Mexico
- Europe
- Germany
- K.
- France
- Spain
- BENELUX
- Finland
- Sweden
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Taiwan
- Rest of APAC
- Latin America
- Brazil
- Rest of LATAM
- Middle East & Africa
- Saudi Arabia
- UAE
- Israel
- Rest Of MEA
- North America
Table of Content:
1 Scope of the Report
1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered
2 Executive Summary
3 Global Head-up Display by Players
4 Head-up Display by Regions
4.1 Head-up Display Market Size by Regions
4.2 Americas Head-up Display Market Size Growth
4.3 APAC Head-up Display Market Size Growth
4.4 Europe Head-up Display Market Size Growth
4.5 Middle East & Africa Head-up Display Market Size Growth
5 Americas
6 APAC
7 Europe
8 Middle East & Africa
9 Market Drivers, Challenges and Trends
9.1 Market Drivers and Impact
9.1.1 Growing Demand from Key Regions
9.1.2 Growing Demand from Key Applications and Potential Industries
9.2 Market Challenges and Impact
9.3 Market Trends
10 Global Head-up Display Market Forecast
11 Key Players Analysis
12 Research Findings and Conclusion
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