Grammedit can be rightly described as a positive disruptor in the global online retail industry as the platform seeks to help businesses selling on social media, especially Instagram. On June 1st, Grammedit is scheduled to begin promotion of the first phase of their innovative ecommerce platform: the first social selling customer review and ratings platform in North America. The aim is to help social media operated businesses attract their ideal customers and increase their conversion rate. With weeks prior to the official launch, hundreds of business profiles are already in the Grammedit database. The concept of Grammedit as a ‘niche’ business directory that lists and rates all businesses with “@” addresses – for example businesses that sell on Instagram – could be a game changer in a national ‘Operation Support Local’ campaign.
“Why shouldn’t there be an “@” directory for businesses on social media? Why can’t Instagram shops be prioritized in local search results just like big bucks stores? Grammedit makes it easier to search, find and support trusted local businesses no matter their address.” said Patience Ose, founder of Grammedit.
The global online shopping industry has grown tremendously. As more businesses look to leverage the benefits of being on a reputable online marketplace, this has led to the emergence of social selling through online stores, with Instagram ranking as one of the most popular social media platforms for selling products online. Instagram has more than 1.2 billion Instagram users and businesses across different industries that are looking to leverage this potential to grow. For this reason, it has become even more difficult for customers to find local online shops that they can trust on Instagram. Major search engines and social media apps are not optimized to search for social media run businesses. However, Grammedit is looking to change this narrative by creating an ecommerce platform that helps to boost the business visibility of social media run online shops.
In addition, Grammedit wants to help micro businesses gather the social proof that they need to grow their businesses. “If you sell on social media, lack of trust in your Business is an obstacle to success! A commitment to trust and transparency is the cornerstone of a thriving online business. Now more than ever, the hard working entrepreneurs behind these small/micro niche businesses deserve to be empowered with options in eCommerce platforms that match their evolving needs. Grammedit has the Solution.” said Ms. Ose. As a social selling ecommerce review and rating system, it is particularly suited for small businesses. It saves them the cost and stress involved in gathering the positive reviews that is vital to success when competing with the big bucks stores.
Off course shoppers will benefit as well. In addition to making it more convenient for customers to find and support local businesses, it helps them make informed decisions with relative ease based on business reviews from other shoppers. They will have an opportunity to become VIP influencers while making an impact through their product reviews.