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Two Accused of Causing Panic in Boston Only Answer Hair Questions

The men were arrested yesterday after placing boards that depicted a cartoon character sticking up its middle finger at passers-by.

The two men who used a guerrilla marketing tactic were accused by Assistant Attorney General, John Grossman, of spreading “bomb-like” devices and had they been explosive, they could have damaged city infrastructure and main transportation hubs. The devices shut down bridges around Boston and sparked a city-wide panic.

But leaving the courtroom today, the two men would not answer any questions after their lawyer urged them not to speak. Making light of how ridiculous they thought the situation had become, the two men instead told reporters they would only answer questions about 1970s hairstyles.

When reporters pushed for comment, one responded by saying “We’re taking it very seriously.” As journalists continued to grill the men for details, each would respond in a serious manner by saying “That’s not a hair question. I’m sorry.”

Turner Broadcasting Systems is now getting criticized for the unusual method employed to promote its late-night cartoon called “Aqua Teen Hunger Force.”

For more information, check out CNN’s coverage.

(I’m putting this in the Entertainment section, because this is almost worth paying to see)

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Chris is an award-winning entrepreneur who has worked in publishing, digital media, broadcasting, advertising, social media & marketing, data and analytics. Chris is a partner in the media company Digital Journal, content marketing and brand storytelling firm Digital Journal Group, and Canada's leading digital transformation and innovation event, the mesh conference.

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