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Regardless of the world going digital in all aspects of life, wearables and smartwatches becoming almost a must for smartphone owners who now count a whopping 3.8 billion, the eternal magic of an ageless luxury timepiece—mechanical or self-winding—is still there, and most likely is there to stay.
A beautiful and expensive watch is a tempting possession, an attribute of status, memorabilia that may pass from father to son. It is also an investment, especially at the time of eroding values, oversupply of fiat money, and an overall shortage of investment ideas.
Shopping for a luxury watch is both fun and adventure, yet it may be as complicated as shopping for an art piece. There is no denying, though, that a luxury watch is also a work of art. One needs a guide to rely on in this shopping adventure.
Meet Watch Trading Company, your go-to luxury watch source.
With locations in Miami, New York, and Hong Kong, Watch Trading Company is superbly positioned to ensure a steady supply and meet the demand for luxury watches. Having started thirteen years ago as a wholesale trader in luxury sports watches, the company branched out into retail during the difficult pandemic times.
Even though the luxury watch sector sales dropped by 23%, Watch Trading Co. saw a business opportunity in retail. One may call it adaptation; others will say it is vision. Through years of work and connections, Watch Trading Co. came to know the market thoroughly and can source some of the most exclusive and sought-after timepieces, be it Rolex, Audemars Piguet, or Patek.
Watch Trading Company’s owner is known as a connoisseur of premium watch brands and for his ability to find the rarest and most hard-to-find timepieces. Since shopping for an exclusive watch may be compared to being in the market for a piece of art, relying on an expert trader like Watch Trading Co. is a boon.
Attesting to the company’s growing popularity is the healthy—and rising—social media following, with more than 250K Instagram followers.
Interestingly, the company is involved in wholesale and retail, each of the two branches competing with one another. Paradoxically, due to market differences, a wholesale price may be below retail, so the company keeps an eye on opportunities worldwide.
Watch Trading Co.’s forte is their profound understanding of global watch markets, the connections and contacts they nurture, and how they can find any watch a customer needs. It is just a matter of time for the sought-after timepiece to appear and the Watch Trading Co. will immediately know. Their pricing is justified and follows the market.
“We don’t just make prices up. Most people in the US market don’t understand that prices are set globally and not just domestically,” says Watch Trading Co. “For example, a stainless-steel Daytona might be worth X amount in U.S. and Y amount overseas. This could be attributed to the size of the case and the style of the watch. So, the dial color, case size, type of metal are all contributing factors. And in turn, sometimes this causes our prices to rise because when a model is in demand, we sell wholesale higher in parts of the world for more than what we can get retail in the U.S. It almost makes my retail and wholesale business compete against each other in a way.”
Watch Trading Co. continues to prove its uniqueness as a purveyor of luxury watches of your dream. For timeless timepieces, go to Watch Trading Co.’s website, or follow them on Instagram.
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