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Using AI to create a sustainable supply chain: an online retail perspective

At the forefront of this evolution is Bharat Thakre, a seasoned operations and supply chain leader whose work across logistics, renewable energy, and digital innovation is reshaping how businesses think about sustainability.

Bharat Thakre
Photo courtesy Bharat Thakre
Photo courtesy Bharat Thakre

Opinions expressed by Digital Journal contributors are their own.

The increasing complexity of global supply chains demands innovative solutions to drive efficiency, sustainability, and resilience. Nowhere is this more critical than in online retail, where consumer expectations are continually shaped by the rapid evolution of AI-driven technologies. In today’s market, leveraging AI is no longer a competitive advantage — it is a baseline requirement. To lead, businesses must find smarter ways to align operational goals with environmental stewardship and sustainable growth.

At the forefront of this evolution is Bharat Thakre, a seasoned operations and supply chain leader whose work across logistics, renewable energy, and digital innovation is reshaping how businesses think about sustainability. Thakre’s career offers a compelling look at how artificial intelligence (AI) can be harnessed not only to meet market demands but to build greener, smarter supply chains.

Integrating AI for a smarter, greener supply chain

“The complexity of today’s global supply chains demands more than traditional solutions,” Thakre explains. “AI is not a luxury anymore, it’s essential for balancing operational excellence with environmental responsibility.”

During his tenure at Amazon, Thakre helped manage record volumes of essential goods at the height of the COVID-19 pandemic. Faced with intense pressure to deliver critical supplies safely and efficiently, he turned to AI-powered predictive analytics. By accurately forecasting demand and optimizing inventory levels, Thakre and his team were able to minimize overproduction, reduce waste, and maintain critical supply lines, all while adhering to rigorous safety protocols.

“Predictive analytics allowed us to stay ahead of rapidly shifting customer needs,” Thakre says. “It was a key tool in ensuring that we operated responsibly, both from a business and a sustainability standpoint.”

Redefining logistics through AI innovation

Beyond forecasting, Thakre also leveraged AI-driven logistics solutions to transform delivery operations. By optimizing delivery routes and consolidating shipments, his teams were able to cut fuel consumption and significantly lower carbon emissions.

One of Thakre’s key initiatives was regionalizing Amazon’s supply chain network, bringing products closer to customers and shortening delivery routes. This approach not only improved speed and reliability but also aligned with broader environmental goals, demonstrating that operational efficiency and sustainability can, and should, go hand-in-hand.

“Shorter, smarter supply chains are better for the business, and for the planet,” Thakre notes.

Building circular economies for the future

Thakre’s sustainability efforts extend beyond the world of e-commerce. Earlier in his career, he contributed to the development of India’s largest solar power plant and to projects aimed at stabilizing the national power grid. These large-scale initiatives required a deep understanding of how to reuse materials, optimize energy flows, and create more circular, self-sustaining systems — all concepts that he now sees as central to the future of supply chain management.

“AI gives us the tools to track materials across their lifecycle and find opportunities for reuse,” he explains. “If we build supply chains that are regenerative instead of extractive, we can create lasting value for businesses and communities alike.”

Leading with innovation, sustainability, and mentorship

With over 16 years of experience at Amazon, General Electric, and in the energy sector, Bharat Thakre has become a driving force in global supply chain transformation. From designing critical energy infrastructure in India to leading AI-driven logistics initiatives at Amazon, his career reflects a rare blend of technical depth, strategic insight, and a commitment to responsible innovation.

Thakre’s leadership during the COVID-19 pandemic, where he boosted fulfillment throughput by over 25%, and his pivotal role in Amazon’s Inbound Regionalization initiative highlight his ability to deliver high-impact solutions under pressure. A Six Sigma certified professional, he has consistently leveraged AI and machine learning to create resilient, efficient, and eco-conscious operations.

Beyond his professional achievements, Thakre actively mentors the next generation of leaders, emphasizing the thoughtful application of technology for lasting impact. As former President of Georgia Tech’s Operations Club and a Senior Member of IEEE, he continues to advocate for sustainable innovation, serving as a judge for the American Business Awards’ Technology & Sustainability Awards and the Globee Awards for Disruptors.

“The true power of AI lies in how we apply it,” Thakre says. “It’s about combining technical tools with human creativity to build systems that are better, faster, and more sustainable.”As global supply chains evolve, Bharat Thakre stands as a powerful example of how innovation, leadership, and responsible technology use can drive meaningful, lasting change.

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Written By

Jon Stojan is a professional writer based in Wisconsin. He guides editorial teams consisting of writers across the US to help them become more skilled and diverse writers. In his free time he enjoys spending time with his wife and children.

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