In this online chat, viewers learned how content creators and publishers can better engage with male audiences online. What content works best? How does social play a role? How can advertisers talk to men authentically?
The chat began at 1 p.m. ET Tuesday, and featured these experts: Cory Jones, Senior Vice President, Digital Content for Playboy; and Paul Ulane, Lead Editor for Mandatory.com.
You can now view the chat and relive the action: