“Digital Journal’s gamification project is hands-down one of our most successful technologies developed to date,” said Chris Hogg, CEO, Digital Journal. “We know right down to a granular level how people consume and interact with our media network and it has provided us with a true wealth of information and data.”
In September, Digital Journal launched a massive gamification project that tracks and reports activity of contributors on Digital Journal. Recording actions such as quantity of articles published, frequency of visit and how engaged members are, Digital Journal rewards points and badges to individual contributors based on the amount of their activity. The members who stay the most active in the month are then rewarded with a “Power Users” badge.
“Our contributors and members are highly engaged with our media network,” said Hogg. “We’ve proven that by giving people recognition for hard work, and by highlighting details of how people engage in an open news ecosystem, everyone wins.”
In addition to creating incentive for contributors to participate in the social news network, Digital Journal’s aims to showcase talent and create a level of transparency that gives an open look at how people interact with a news organization and how user-generated content is valuable in the wider news ecosystem.
In no particular order, Digital Journal’s November 2011 Power Users include:
• Alexander Baron
• Andrew Moran
• Bart B. Van Bockstaele
• Carolyn E. Price
• Elizabeth Cunningham Perkins
• Gar Swaffar
• Gemma Fox
• Igor I. Solar
• JohnThomas Didymus
• Katerina Nikolas
• Kay Mathews
• Kev Hedges
• Kevin Fitzgerald
• Kim I. Hartman
• KJ Mullins
• Leigh Goessl
• Leo Reyes
• Lynn Curwin
• Nancy Houser
• Samuel Okocha
Digital Journal compiles data on a monthly basis and resets the points at the beginning of each month when a new competition begins. More info on Digital Journal’s gamification project can be found here.
