Ray is a no-nonsense Business Strategist. His background (as a company lawyer, in IT, in marketing and sales and in HR in companies such as Ernst & Young, Credit Suisse and Unisys) enables him to understand the situation and the true needs of parties involved. He translates these into proper project-management which includes finding and enabling matching people, competences and workflow enhancing tools, bringing people, skills and tools together in changing environments.
Furthermore, he uses his network and trains/coaches people to communicate and network effectively on Web 2.0. Examples: projecting personal profiles to web-profiles, networks, communities, video's and personal presentation. He works, advises and communicates at the Board-level and follows a ‘top-down approach’ in building relationships. His management and coaching style is as follows: No-nonsense, he takes his time talking to people to find out what really drives them. He tries to help everyone and to give people space for development and own initiative.
Ray developed his own communication model and coaches in effective web 2.0 use for networking.
An overview of his innovative approach can be found on: www.newnetworking.blogspot.com