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social tv News

Engaging reality audiences through social TV

No matter what your opinion is on certain reality TV shows (cough, Keeping Up with the Kardashians, cough), chances are you’re still watching the genre in one way or another.
In the Media by Beth Principi

Op-Ed: Emerging TV innovation in a multiscreen world has just begun

As the TV landscape continues to change, new pain points will yield exceptional new innovation giving rise to novel and exciting startups.
In the Media by Zach Weiner

Op-Ed: Is there a social TV battle? Examining the hype

As the race for TV Ad spend continues across social networks, audience driven distinctions must be dictated to the industry.
In the Media by Zach Weiner

Op-Ed: Positioning emerging tv — social, connected and multi-screen

As the emerging TV space continues to grow a variety of trials and tribulations have shown a great need to position evolving technologies and methodologies.
In the Media by Zach Weiner - 2 comments

User-generated and social videos to hit live TV in real time Special

TV Land begins to evovle and shift towards becoming a social and user generated experience with Vine and Instagram video integration.
Digital Journal Report by Zach Weiner

Social TV use increases as Facebook follows Twitter's lead

Facebook released the hashtag feature to make live TV interaction easier, Twitter announced Twitter Amplify, and Nielsen reports that social TV use is growing.
In the Media by Jessica Zuzierla

In social TV growth, preparation for new viewer behaviors emerge

As the prospects for significant growth in social TV activity abound, some early research results are helping television broadcasters and social media firms prepare for new audience behaviors.
In the Media by Michael Krebs - 1 comment

Twitter pushes for TV as social media hub

Popular online networking site Twitter has been in the forefront of Social TV in 2012, and it seems the micro blogging service is expected to make an even bigger push as it tries to reach out to television producers to further enhance social interaction.
In the Media by Armando Tamayo
 

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