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Op-Ed: Financial PR — A new global story

New York - The latest trends in Financial PR show private equity and global conglomerates are buying up boutique PR firms at record levels. But what does this mean for business owners?

Op-Ed: Data scientists identify influential consumers who increase sales

New York - Data scientists have identified a new group of influential consumers who can increase sales for any business. This group of consumers use emotions to influence brand loyalty with others.

Op-Ed: Why SEO firms are a dying industry and PR is the future of rank

New York - Google quietly updated its algorithm, Panda 4.2, over this summer and even today, it continues to change the way businesses are discovered on the web. Here is what we can learn about the latest version of Panda and what you can do to improve your SEO.

Op-Ed: Tech and legislative disruptions hitting asset management

New York - What are the next disruptions facing the asset management industry? Financial experts from the alternative asset industry weigh in.

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