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Here's the deal in a nutshell: JCPenney recently announced the hiring of popular talk-show host Ellen DeGeneres as a spokesperson. Nothing unusual there, companies often hire spokespersons.
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jcpenney Headlines
One Million Moms, the "pro family advocacy" organization, attacks JCPenney.
DeGeneres addresses One Million Moms and Prop 8 on her talk show.
Fifteen years ago, when advertisers got wind that Ellen DeGeneres was going to “come out” on her popular sitcom show “Ellen,” some advertisers fled. One of them was JC Penney. Flash forward to one of their newest clothing ads in the May catalog. It features...
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Photo by Alan Light
In a photo by Alan Light, Ellen DeGeneres accepts an Emmy Award in 1997. DeGeneres is a spokesperson for the department store, JCPenney.
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jcpenney Blogs
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Who's Hiring is a weekly survey of companies showing the highest hiring activity for the week of 7/12/10. The...
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