Last month I entered a bank to enquire about a new savings account it was offering. A staff member at the bank arranged a meeting, took my mobile phone number and name. Within a day my phone was hot with cold callers.
It's that time of year again. You know what I mean, when unsuspecting people are inundated with scams involving everything from free gifts to free money, and all the victim has to do is give out their personal information.
Everyone is joining Facebook. It's where all your friends are. But did you know that once you join Facebook, you could be a member for life? You can delete your account but Facebook retains copies of your information indefinitely.
"Privacy is fast becoming the trendy concept in online marketing. An increasing number of companies are flaunting the steps they've taken to protect the privacy of their customers." But are consumers willing to pay for it?