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Cord cutting News

Ad spending on U.S. TV fell in 2017 and will fall also in 2018

Even though the number of viewers watching TV has been declining for years, spending on TV ads had continued to grow until 2017. Last year is the first time since 2009 during the recession that spending on ads in the U.S. declined.

Raising prices and more ads won't end cord cutting

During the last decade cable providers have been slowly losing subscribers as many customers cut the cord and use streaming video competitors such as Netflix and You Tube or Roku and many others.
 

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