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What can advertisers do about the iOS14 block? Special

Apple has declared that it will give users the choice to block the IDFA identifier at the app level. This means advertisers will be challenged with developing new benchmarks of success within their campaigns.

Said Alexa too often? Get ready for custom based voice assistants

Amazon is considering different ways for brands to use the Alexa service, without the opening command of 'Alexa'. Is this best for brands or are there alternatives?

Pandemic lifestyle delivers earnings boon for Amazon, Google

San Francisco - Pandemic-driven lifestyle changes that have put the internet at the center of seemingly everything proved a financial boon for Amazon and Google in the final three months of last year.

China make-up ad pulled for 'victim-blaming'

Bejing - A Chinese advert for make-up wipes which linked a woman's appearance to the likelihood of assault has been taken down, and the company forced to apologise, after a backlash over "victim-blaming".

Indian jewellery chain withdraws ad after outrage by Hindu hardliners

New Delhi - One of India's top jewellery retailers has withdrawn an advert featuring an interfaith baby shower after a vicious backlash on social media by Hindu hardliners who said it glorified "love jihad".

Starbucks pauses social media ads as it targets 'hate speech'

Washington - Starbucks said Sunday that it will pause its advertising on social media while it studies ways to "stop the spread of hate speech" as part of a growing corporate movement.

Unilever pulls Facebook, Twitter ads in US over 'polarized' election

Den Haag - Consumer giant Unilever, home to brands including Ben and Jerry's and Marmite, said Friday it will stop advertising on Facebook, Twitter and Instagram in the US until the end of 2020 due to the "polarized election period" there.

Unilever to stop advertising on Facebook, Twitter and Instagram in US

Den Haag - Consumer giant Unilever, home to brands including Ben and Jerry's and Marmite, said Friday it will stop advertising on Facebook, Twitter and Instagram in the US until the end of 2020 due to the "polarized election period" there.

Verizon joins brands boycotting Facebook ads over hate speech

San Francisco - US telecoms giant Verizon joined the growing list of brands vowing to stop buying advertising on Facebook on Thursday over its perceived failure to crack down on hate speech and incitements to violence.

Facebook rejects call to share revenue with Australian media

Sydney - Facebook on Monday rejected calls from the Australian government and news companies that it share advertising revenue with the media, suggesting it would rather cut news content from its platform.

First free AI-powered ad fraud solution launched Special

The technology firm TrafficGuard has issued a free PPC fraud solution, available indefinitely. This is a limited, but functional version of their AI/machine learning powered product. The aim is to help to protect businesses.

Airline ad about imported Scandi traditions sparks turbulence

Copenhagen - A new commercial from airline SAS challenging the authenticity of Scandinavian traditions has provoked furore in the form of cyber attacks, a wave of social media anger and bomb threats against the ad agency behind it.

Guardian Media Group stops accepting ads from fossil fuel groups

Climate advocacy groups and campaigners celebrated after the Guardian Media Group announced Wednesday that it "will no longer accept advertising from oil and gas companies."

Escape Brexit with Down Under holiday, Australia tells UK

Sydney - Australia has launched a new tourism campaign starring singer Kylie Minogue aiming to attract British tourists fatigued by Brexit to escape on a laid-back Down Under holiday.

Google tightens political ads policy to thwart abuse

San Francisco - Google on Wednesday updated how it handles political ads as online platforms remain under pressure to avoid being used to spread misleading information intended to influence voters.

Lawsuit accuses Facebook ad targeting of abetting bias

San Francisco - A lawsuit filed on Thursday accuses Facebook of letting ad targeting tools be used to exclude women and older people from offers regarding loans, investments and other financial services.

Twitter to ban political ads worldwide on its platform

Washington - Twitter said Wednesday it would stop accepting political advertising globally on its platform, responding to growing concerns over misinformation from politicians on social media.

Streaming TV gears up for ad targeting

Washington - In the new world of streaming television, advertising is not going away, but is evolving to become more like marketing on the internet -- targeted to specific groups or individuals.

Japan's Uniqlo pulls ad after South Korean fury

Seoul - Japanese retail giant Uniqlo has pulled a commercial featuring a 98-year-old US fashion figure from South Korean screens, it said Monday after it was accused of whitewashing colonial history.

Air New Zealand offers 'safety tips' to Irish rugby fans

Wellington - Air New Zealand has offered Irish rugby fans some tongue-in-cheek "safety tips" before the countries face off in the quarterfinal of the Rugby World Cup in Japan on Saturday.

Belgium outrage over woman punched in burger ad

Apo - Belgium's advertising regulator said Wednesday it has clocked up hundreds of complaints over a viral hamburger ad showing a comic-book version of a man punching a woman for handing him the wrong sandwich.

'Brownface' ad sparks anger in Singapore

Fpo - An advertisement featuring an actor of Chinese origin with his skin darkened to portray different races has sparked anger in multi-ethnic Singapore, prompting an apology from the country's state-owned broadcaster.

German court fines two doctors over abortion 'advertising'

Berlin - A German court Friday fined two gynaecologists for offering information online about their abortion services, rekindling an emotional row over a Nazi-era law banning practitioners from advertising pregnancy terminations.

German court fines two doctors over abortion 'advertising'

Berlin - A German court Friday fined two gynaecologists for offering information publicly on how they carry out abortion services, despite the recent easing of a Nazi-era law banning practitioners from advertising of pregnancy terminations.

Britain bans 'harmful' gender stereotypes from ads

London - Ads featuring "harmful gender stereotypes" which are likely to cause offence will be banned in Britain from Friday under new rules that could have a major impact on the industry.

US preparing antitrust probe of Google: report

San Francisco - The US Department of Justice is preparing an antitrust investigation of Internet titan Google, the Wall Street Journal reported on Friday.

German supermarket chain under fire for 'sexist' video

Berlin - German supermarket chain Edeka faced a wave of social media indignation Wednesday over a Mother's Day online video clip ridiculing fathers' parenting skills, with both men and women calling the film "sexist".

Brazil ad promoting diversity pulled after Bolsonaro request

Rio De Janeiro - A Brazilian bank commercial highlighting the country's diversity was pulled following a request by far-right President Jair Bolsonaro, the bank confirmed Friday.

Facebook to deploy new transparency tools ahead of European elections

Paris - Facebook announced on Friday changes to the way political advertisements are handled on the social media site ahead of the upcoming European Parliament elections.

Small businesses need a strategy to advertise on social media

Halifax - With nearly half the world's population wired to the Internet, it follows that businesses use social media sites for advertising. But without a clear strategy in place, many small businesses are wasting their time online, says one digital strategist.
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Screenshot from new Cromwell and Cruthers commercial
Screenshot from new Cromwell and Cruthers commercial
YouTube screenshot
Untitled
Digital Journal
screenshot from les éleveurs de porcs bretons website
screenshot from les éleveurs de porcs bretons website
The new ad campaign for free-range Loué chickens that has so offended some French police chiefs
The new ad campaign for free-range Loué chickens that has so offended some French police chiefs
Facebook Fermiers de Loué
Atlanta Interactive Marketing Association conference on youth marketing
Atlanta Interactive Marketing Association conference on youth marketing
New York Times Square
New York Times Square
Qatar Airways has paid €96 million for a 3-year ad deal with Barça - recent addition Neymar.
Qatar Airways has paid €96 million for a 3-year ad deal with Barça - recent addition Neymar.
YouTube
Screen capture of portion of Gillette s YouTube video.
Screen capture of portion of Gillette's YouTube video.
Advertising posters from the early 1990 s  relating to London life.
Advertising posters from the early 1990's, relating to London life.
A temperature bar graph showing 2011 newspaper ad expectations in all categories for both Canada and...
A temperature bar graph showing 2011 newspaper ad expectations in all categories for both Canada and the U.S.
Courtesy Kubas Primedia
Flo Advertising
Flo Advertising
Mike Foland
File photo: A Multi-Channel Content Marketing event  New York City
File photo: A Multi-Channel Content Marketing event, New York City
Untitled
Digital Journal
A part of the Unhate ad campaign from United Colors of Benetton  showing tweaked photos of world lea...
A part of the Unhate ad campaign from United Colors of Benetton, showing tweaked photos of world leaders kissing
From Benetton
A French advertising poster for a pop music radio station (detail)
A French advertising poster for a pop music radio station (detail)
Untitled
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AWNY breakfast conference on custom publishing and branded content
AWNY breakfast conference on custom publishing and branded content
Screenshot from PETA ad
Screenshot from PETA ad
Vimeo screenshot
Still from Little Baby s Ice Cream commercial online
Still from Little Baby's Ice Cream commercial online
YouTube screenshot
Selection of black cat images in the pub. One is for a old brand of cigarettes called  Black Cat.  T...
Selection of black cat images in the pub. One is for a old brand of cigarettes called 'Black Cat.' These were made by the House of Carreras. Black Cat, the first cigarette in the United Kingdom to contain coupons which were redeemable for gifts.

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