Remember meForgot password?
    Log in with Twitter

article imageThe Warriors used virtual reality during pitch to Kevin Durant

By Business Insider     Jul 8, 2016 in Sports
Before Kevin Durant decided to sign with the Golden State Warriors, he took individual meetings with six teams at a rented mansion in the Hamptons.
The suitors all took different approaches in their presentations: The Clippers reportedly blew Durant away with their pitch, during which owner Steve Ballmer was said to have broken down in tears. Pat Riley, it's safe to assume, threw his nine rings down on the table. The Celtics enlisted Tom Brady.
The Warriors, meanwhile, used virtual reality.
According to USA Today's Sam Amick, Silicon Valley's local basketball team — perhaps unsurprisingly — used tech to their recruiting advantage. They presented Durant with a VR headset, which showed him vistas of the Bay Area; shots of the team's practice facility, new stadium, and locker room in San Francisco; and plenty more. Drake played in the background, because of course he did.
From Amick:
"There were shots of the Golden Gate Bridge, footage from the Warriors practice facility, of coach Steve Kerr talking to his team inside the Oracle Arena locker room and even a courtside view inside the building where there had been so much basketball bliss. There was music in the NextVR production, too, a song that had long since become a favorite in the Warriors' circles and, in the end, was quite perfect for the moment.
"'I got a really big team, and they need some really big rings,' the lyrics by renowned rapper, Drake, played. 'Man, what a time to be alive ... Oh you switchin' sides? Wanna come with me?'"
Sure, it's easy to mock the Warriors for this. Of course the team owned by a Silicon Valley venture capitalist — an owner who has said his team is "light years ahead" of the rest of the NBA because of how it resembles a tech company — is the one using virtual reality to court free agents. Did Joe Lacob pitch Durant on disrupting the pick-and-roll, too?
But for as easily mockable as the Warriors using virtual reality to lure Durant may be, ultimately it worked better than anything the other five teams could offer. Having Stephen Curry, Draymond Green, Klay Thompson, and Steve Kerr probably helped, too.
This article was originally published on Business Insider. Copyright 2016.
More about Golden state warriors, Kevin durant, Virtual reality
Sports Video
Latest News
Top News