http://www.digitaljournal.com/article/316771

Foreign food influences threaten the full English breakfast

Posted Dec 29, 2011 by Elaine Findlay
The traditional cooked British breakfast comprising a plate piled high with bacon, eggs and black pudding is under threat, according to a report commissioned by breakfast cereal maker Kellogg’s.
The full English breakfast includes bacon  eggs  sausages  beans and fried potatoes
The full English breakfast includes bacon, eggs, sausages, beans and fried potatoes
In December 2011, Kellogg’s released the results of a report produced by consultancy firm Your Future, in conjunction with industry leading food experts, about the future of the great British breakfast. The experts predict that breakfast is likely to become the new dinner in the next decade or so and will consist of up to three courses.
It also suggests that British palates are slowly being changed thanks to the influx of European workers over the last few years as well as low cost air travel allowing Brits to experience a wider range of tastes and foods as they holiday in far-flung locations such as Asia and the Orient . The Kellogg’s report goes on to say that:
“In the future Middle Eastern spices such as the brightly coloured Sumac and hot chillies will also be used to add flavour to foods – with people initially shaking them on to their cereals and resulting in Sumac or Fiery breakfast cereal products on shelves.”
The experts also predict that seaweed will be the next food fad (endorsed, it seems, by celebrity chef Heston Blumenthal who suggests adding the green sea vegetable to hospital food to make it tastier) and a bowl of kelp flakes could become the new corn flakes.
Coupled with an increase in popularity of Scandinavian-style fish dishes which could see kippers and sardines back on the breakfast menu, the experts reckon crab porridge and sumac flakes will slowly take the place of bacon and fried bread. One can only hope, if Kellogg’s does drop cereals to diversify into seaweed products, it carefully considers the amount of sugar it adds so that it does not top both the U.S. and the UK charts for the worst sugary breakfast product as it does now.